Growth Marketing Specialist-Temporary

Foundry; Boston (MA); Vor Ort; USD 70.000 - 90.000; Vollzeit

Zusammenfassung

Foundry in Boston, MA is seeking a results-driven Event Campaign Specialist to own the end-to-end execution of live event campaigns. You will build, schedule, and optimize email programs in HubSpot, create landing pages, and write on-brand copy for email, social, and ads to drive sponsor bookings.

You will collaborate across Marketing, Sales, and Events, manage paid social and search campaigns, analyze performance, and deliver actionable insights to improve lead quality and pipeline impact.

Qualifikationen

• 2-4 years in B2B marketing with campaign execution, demand generation or growth marketing.
• Strong proficiency in HubSpot (email, landing pages, forms, lists, workflows, reporting).
• Exceptional writing skills for email, social and ads targeting multiple audiences.
• Experience supporting events (virtual or in-person) and sponsorships.
• Working knowledge of paid advertising platforms (LinkedIn Ads, Google Ads).
• Highly organized with solid attention to detail and ability to manage multiple deadlines.
• Analytical mindset with a passion for testing and optimization.
• Able to collaborate cross-functionally and ramp up quickly in a temporary capacity.

Aufgaben

• Execute event campaign strategy across email, social, paid, and web channels; ensure timely launches.
• Build and manage HubSpot event email programs including invites, reminders, and post-event nurture, landing pages, forms, lists and workflows.
• Write on-brand copy for email, social, and ads to drive sponsor bookings.
• Support paid social and search campaigns to promote events, monitor spend, and optimize lead quality.
• Coordinate event promotion timelines with Marketing, Sales, and Events teams.
• Partner with Marketing Operations to ensure lead capture, list segmentation, routing and attribution.
• Track and report campaign performance and use insights to test and optimize.
• Maintain documentation, templates, and handoff notes for smooth coverage transitions.

Kenntnisse

Campaign management

HubSpot

Copywriting

Paid ads

Analytics mindset

Cross-functional collaboration

Detail oriented

Tools

HubSpot

LinkedIn Ads

Google Ads

Jobbeschreibung

Key Responsibilities:

• Execute the event campaign strategy across email, social, paid, and web channels, ensuring campaigns launch on time and align with global messaging and goals.
• Build, schedule, and manage event email programs in HubSpot, including invitations, reminders, and post-event nurture, along with landing pages, forms, lists, and workflows.
• Write clear, engaging, on-brand copy for email, social, and ads that drives sponsor bookings.
• Consult and help manage paid social and search campaigns that support event promotion, monitoring spend and optimizing for lead quality and volume.
• Coordinate event promotion timelines and campaign calendars with the broader Marketing, Sales, and Events teams.
• Partner with Marketing Operations to ensure accurate lead capture, list segmentation, routing and attribution for event campaigns.
• Track, analyze, and report on campaign performance (open rates, click-through, registrations, attendance, and pipeline influence), and use insights to test and optimize.
• Maintain documentation, templates, and handoff notes to ensure a smooth transition at the start and end of the coverage period.

Qualifications:

• 2-4 years of experience in B2B marketing, with hands-on experience in campaign execution, demand generation, or growth marketing.
• Strong proficiency in HubSpot (email, landing pages, forms, lists, workflows, and reporting).
• Exceptional writing skills, with a proven ability to craft compelling email, social, and ad copy and adapt tone for different audiences and channels.
• Experience supporting or promoting events (virtual or in-person) with a focus on driving sponsorships.
• Working knowledge of paid advertising platforms (e.g., LinkedIn Ads, Google Ads) and campaign analytics.
• Highly organized, with strong attention to detail and the ability to manage multiple deadlines independently.
• Analytical mindset with a passion for testing and performance optimization.
• Ability to collaborate cross-functionally and quickly ramp up in a temporary capacity.
• Experience in the technology or SaaS industry is highly preferred.

Why Join Us?

• Impact: Step into a high-visibility role and own the execution of live event campaigns from day one.
• Collaboration: Work with a dynamic, cross-functional team in a fast-paced environment.
• Growth: Build your portfolio of campaign results and sharpen your skills in B2B growth marketing.

The expected total annual compensation, depending on location and experience, is between $70,000 - $90,000, inclusive of base salary and variable compensation.

Foundry is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.