Growth Marketing Manager, Socials

Socket.dev; New York (NY); On-site; USD 160,000 - 210,000; Full time

Benefits offered by this job

Equity

Base salary

Medical insurance

One Medical

Mental health support

Fertility support

Teladoc

401(k)

Commuter benefits

Learning budget

Unlimited AI tokens

Relocation support

Flexible PTO

In-office culture

Job summary

DualEntry, based in New York City, is hiring for an experienced marketing role to lead the company's content strategy and production across platforms. The candidate will run the in-house content studio, manage day-to-day production, and enable executives to share credible content with broad distribution.

The role requires strong writing, design instincts, and a proven track record growing social channels. Equity, competitive salary, and extensive benefits accompany a high-trust, fast-paced

Qualifications

• Proven ability to grow social audiences across platforms.
• Experience creating multi-channel content from concept to distribution.
• Strong writing and visual storytelling skills.

Responsibilities

• Build and run DualEntry's in-house content studio from scratch.
• Manage day-to-day production: streaming, filming, editing, posting.
• Create content that executives can share with credible, native distribution.

Skills

Social media strategy

Content production

Storytelling

Digital branding

Analytics & metrics

Tools

HubSpot

Hex

Job description

About DualEntry

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s, with no new entrants in 30 years. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We hire outliers. We're looking for people with a track record of accomplishing difficult things, whether through their careers or achievements outside of work. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community - because that's what it takes to reinvent a $220B industry.

Location: New York City HQ, 7 World Trade Center

Where you'll create impact

• Build DualEntry's in-house content studio from scratch - a real production setup!

• Run day-to-day production: streaming, filming, editing, posting - content running all day, not a weekly batch.

• Build the muscle for employees and execs to post credibly about their own work, then get the best posts real distribution.

What sets you up for success

• Your friends think you're funny.

• You're Twitter/X and LinkedIn native - you genuinely understand how each platform works and what makes content spread.

• You're chronically online: early to trends, fluent in internet culture, and you probably communicate in memes more than you'd like to admit.

• You can write exceptionally well - we'd trust you with executive content, no extensive editing needed.

• You have real design instincts - you can put together polished graphics, carousels, memes, and lightweight motion content.

• A real track record of growing a social audience - whether that's scaling your own TikTok or Instagram from zero, or running a top company's social channels. We care about what you've grown, not where you learned to grow it.

Why you’ll thrive here

• Significant equity ownership in one of the top AI companies in the world

• You’re joining early and will grow with DualEntry

• Your feedback shapes the product directly

• High-speed, high-trust environment with high expectations

Meet the Marketing Team

• Jan made sure we were the ones being understood. Owned marketing messaging, positioning, and voice. Redesigned the DualEntry website in her first 90 days. Also launched a bi-coastal NYC/SF campaign covering over 100+ billboards that lifted brand visibility and awareness

• Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!

• George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.

• Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.

Compensation & Benefits

• Equity: $50,000 - $75,000

• Base Salary: $160,000 - $210,000

• Medical, dental & vision insurance

• One Medical membership

• Mental health support (Talkspace)

• Fertility & family-building support (Kindbody)

• Virtual healthcare (Teladoc Health)

• 401(k)

• Commuter benefits

• Learning & development budget for courses, certifications & language learning

• Unlimited AI tokens

• AI skills development & enablement

• Visa & permanent residence sponsorship

• Relocation support for employees moving to New York

• Flexible PTO (27 days, including public holidays)

• Collaborative, in-office culture with no bureaucracy

• Snacks, drinks, team events & more

We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come.

Jan Abaza, Founding Product Marketing Manager