Growth Marketing Manager, SEO

Tbwa Chiat/Day Inc; New York (NY); Remote; USD 102,000 - 238,000; Full time

Job summary

Join a forward-thinking company as a SEO Growth Marketing Manager, where you'll drive organic growth strategies, collaborate with diverse teams, and shape impactful projects. This role offers the chance to innovate in a dynamic environment, leveraging your SEO expertise to enhance product visibility and drive traffic. With a commitment to learning and development, you'll thrive in a culture that values curiosity and creativity. If you're passionate about making design accessible and want to be part of a mission-driven team, this opportunity is perfect for you.

Qualifications

• 4+ years of in-house SEO experience with a focus on organic growth.
• Proven track record in cross-functional project completion.

Responsibilities

• Lead and implement Figma’s SEO strategy for products.
• Monitor and evaluate the performance of SEO campaigns.

Skills

SEO strategies

Project management

Verbal communication

Written communication

Cross-functional collaboration

Tools

Ahrefs

Google Search Console

Screaming Frog

Bing Webmaster Tools

Project management software

Job description

Figma is growing our team of passionate people on a mission to make design accessible to all. Born on the Web, Figma helps entire product teams brainstorm, design, and build better products — from start to finish. Whether it’s consolidating tools, simplifying workflows, or collaborating across teams and time zones, Figma makes the design process faster, more efficient, and fun while keeping everyone on the same page. From great products to long-lasting companies, we believe that nothing great is made alone—come make with us!

As a SEO Growth Marketing Manager at Figma, you will play a vital role in developing, leading, and scaling our organic strategies. You will be responsible for working with a team of designers, marketers, data scientists, and engineers to lead the strategic planning of cross-functional projects, establish processes that help us work more effectively, and help ensure that projects are making an impact. This role will be key in helping us tackle some of the most exciting problems, unlocking new opportunities, and creating an environment where our teams can do their best work.

This is a full-time role that can be held from one of our US hubs or remotely in the continental United States.

What you’ll do at Figma:

• Help lead and implement Figma’s SEO strategy for current and new products.
• Identify new and unique opportunities to increase Figma’s organic channel growth.
• Stay updated on the latest SEO practices and techniques.
• Perform technical audits + handle SEO backlogs for respective teams.
• Develop end-to-end project plans (including kickoff, ticketing, workback scheduling, meetings, GTM plans, and regular reporting) to help the team deliver against a daring roadmap.
• Monitor and evaluate the performance of SEO campaigns.
• Provide project management leadership, clear communication, and support on key initiatives across marketing.

We'd love to hear from you if you have:

• 4+ years of in-house SEO experience.
• A consistent record of growing rankings, traffic, and/or revenue through SEO tactics and experimentation.
• Proven track record of completing projects that required cross-functional partnership.
• Demonstrated strong verbal and written communications skills.
• Experience using project management software.
• Experience using SEO tools like Ahrefs, Stat, Screaming Frog, Google Search Console, and Bing Webmaster Tools.

While it’s not required, it’s an added plus if you also have:

• Experience preferably in an Enterprise SaaS company.
• Experience demonstrating programmatic SEO strategies to scale organic traffic growth.
• Experience working on international SEO + localization strategies.

At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you’re excited about this role but your past experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Pay Transparency Disclosure

If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.

Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.

Annual Base Salary Range (SF/NY Hub):

$102,000 - $238,000 USD

At Figma, we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product, and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.