Growth & Marketing Lead

Exante; San Francisco (CA); On-site; USD 75,000 - 142,000; Full time

Job summary

A leading technology company is seeking a marketing leader to drive growth and demand generation from the ground up. In this role, you'll work closely with the founding team to define marketing strategies and directly influence revenue. You will be the first marketing hire and have the chance to experiment with innovative approaches in a fast-paced environment. Join us and take on the challenge of transforming how businesses automate their financial processes.

Benefits

Competitive compensation and equity

Autonomy and direct impact

Opportunity to create something from the ground up

Qualifications

• 2+ years in B2B SaaS marketing, growth, or demand gen.
• Hands-on experience with SEO, paid ads, email marketing.
• Strong ability to track and optimize key marketing metrics.

Responsibilities

• Run demand generation via SEO, paid ads, and outbound.
• Set up email nurturing and conversion funnels.
• Analyze data to drive repeatable growth strategies.

Skills

SEO

Paid ads

Email marketing

Data analysis

Copywriting

Education

Bachelors degree in Marketing or related field

Tools

Marketing automation tools

Job description

Get AI-powered advice on this job and more exclusive features.

At Exante, we’re building AI agents transforming how modern businesses turn customer contracts into cash. We are automating billing, invoicing, and customer payments to eliminate tedious manual processes and accelerate cash flow.

With strong investor backing, we’re rethinking the future of finance automation — and we are looking for a marketing leader to help bring our vision to life and fuel our growth.

This is a rare opportunity to build out marketing from the ground up. You’ll own demand generation, shape our go-to-market strategy, and experiment across multiple functions to drive scalable, repeatable growth.

About the Role

As our first marketing hire, you'll define how Exante reaches and converts customers, directly influencing revenue and market adoption.

You’ll work alongside the founders in a fast-moving, hands-on environment, testing and scaling what works. Your work will set the foundation for Exante’s long-term growth engine, and include the following, among other things:

Growth & Demand Generation

• Run lead generation via SEO, outbound, partnerships, paid ads and events.
• Set up email nurturing, retargeting, and automation to drive conversions.
• Optimize landing pages and conversion funnels for maximum impact.

Go-To-Market & Product Marketing

• Develop messaging and positioning to engage target customers.
• Create content, sales collateral, and case studies to showcase Exante’s value.
• Collaborate with product and engineering to successfully launch and market new features.
• Run quick, scrappy experiments to see what works—whether it’s a new campaign, message, or acquisition channel.
• Analyze data to figure out what’s driving sign-ups and where prospects are dropping off.
• Double down on what’s working to build repeatable, scalable growth strategies.

Who You Are

• 2+ years in B2B SaaS marketing, growth, or demand gen.
• Hands-on with SEO, paid ads, outbound, email marketing, and automation tools.
• Proven ability to acquire and convert leads with limited resources.
• Data-driven and comfortable tracking and optimizing key marketing metrics.
• Strong copywriter able to craft messaging that resonates.
• Thrives in early-stage environments: scrappy, adaptable, and execution-focused.

Bonus Points

• Experience marketing B2B SaaS / fintech or AI-powered products.
• Previous founding team or early-stage startup experience.

Why Join Exante?

• Be part of a small, experienced founding team with deep domain expertise and strong engineering talent.
• Own marketing end-to-end with the freedom to build and experiment from day one.
• Enjoy high autonomy and direct impact: this is a rare opportunity to create something from the ground up.
• Take on a massive-scale problem by tackling inefficiencies in the $25 trillion U.S. B2B payments market.
• Work at the cutting edge of AI and automation, applying advanced technology to real business challenges.
• Competitive compensation and meaningful equity.

If this sounds like the kind of challenge you're looking for, we’d love to hear from you!

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Internet

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