Growth Marketing & Communications Strategist

NeighborHealth Center, Inc.; Raleigh (NC); Hybrid; USD 65,000 - 95,000; Full time

Job summary

NeighborHealth Center, Inc. is seeking a Communications & Marketing Specialist to lead the development and execution of marketing initiatives that drive demand for services and patient growth.

You will manage digital advertising, website optimization, and campaigns, aligning efforts with clinic expansion and patient access goals. The role partners with the CEO and clinical operations and requires strong analytics, budgeting, and cross-functional collaboration to improve patient inquiries,

Qualifications

• Bachelor’s degree in marketing, communications, or related field.
• At least three years of marketing experience with digital campaign execution and measurable results.
• Healthcare, nonprofit marketing experience preferred.
• Ability to manage multiple projects and vendors independently.
• Ability to analyze data and provide actionable campaign recommendations.

Responsibilities

• Own annual, quarterly, and monthly patient acquisition marketing plans and campaigns.
• Manage Google Ads, Meta Ads Manager, email blasts, and other channels with budgets and performance reporting.
• Maintain website accuracy, SEO, and conversion pathways for prospective patients.
• Provide monthly written analysis of results, tests performed, actions, and priorities.

Skills

Google Ads

Meta Ads Manager

Google Analytics

Email marketing

Website content

Graphic design

Reporting dashboards

Education

Bachelor’s degree in marketing, communications, business

Job description

NeighborHealth Center, Inc. is seeking a Communications & Marketing Specialist to lead the development and execution of marketing initiatives that drive demand for services and patient growth.

You will manage digital advertising, website optimization, and campaigns, aligning efforts with clinic expansion and patient access goals. The role partners with the CEO and clinical operations and requires strong analytics, budgeting, and cross-functional collaboration to improve patient inquiries,