Growth Marketing & Brand Strategy Manager

Wexner Medical Center; Columbus (OH); On-site; USD 60,000 - 90,000; Full time

Job summary

The Ohio State University Wexner Medical Center is seeking a Marketing Consultant within the Growth Marketing and Reputation Strategy team to support planning, coordination and implementation of marketing programs for assigned areas.

The role involves managing projects, coordinating input from stakeholders and developing marketing solutions that align with strategic and financial goals, including digital strategies and event-related activities.

Qualifications

• Bachelor's degree in marketing, communications or related field.
• Minimum of two years of professional marketing, advertising or communications roles.
• Strong interpersonal, project management and organizational skills.
• Excellent writing and communication skills with strong attention to detail.
• Proactive; self-motivated; has initiative.
• Ability to multitask and prioritize workload.

Responsibilities

• Supports development and execution of marketing plans aligned with service line goals.
• Assists with marketing tactics and budget tracking.
• Communicates with faculty, physicians, staff and leadership to collect feedback and approvals.
• Acts as brand champion and ensures materials adhere to brand standards.
• Supports marketing initiatives to build awareness, reputation and referrals.
• Supports digital content planning and updates for assigned service lines.
• Helps with content management and digital policies.
• Supports digital marketing programs, including SEM.
• Works with the social media team to promote service lines across Medical Center platforms.

Skills

Interpersonal skills

Project management

Organizational skills

Writing & communication

Proactive / self-motivated

Multitasking

Prioritization

Education

Bachelor's degree in marketing/communications or related field

Job description

The Ohio State University Wexner Medical Center is seeking a Marketing Consultant within the Growth Marketing and Reputation Strategy team to support planning, coordination and implementation of marketing programs for assigned areas.

The role involves managing projects, coordinating input from stakeholders and developing marketing solutions that align with strategic and financial goals, including digital strategies and event-related activities.