Growth Marketing Associate — Advanced Trading

Remote; San Francisco (CA); Hybrid; USD 83,000 - 110,000; Full time

Benefits offered by this job

Competitive starting pay

Discretionary annual bonus

Equity grant (new hire)

Comprehensive health plans

401K with company matching

Paid Parental Leave

Flexible time off

Job summary

Gemini is seeking a data-driven Growth Marketing Associate to own go-to-market strategy for advanced trading products including perpetuals and margin. You’ll build and nurture developer and power-user communities, translating complex features into compelling narratives for retail and professional audiences.

The role sits at the intersection of marketing, tech, and design, requiring fast ownership, crypto fluency, and a results-driven mindset. Hybrid NYC-based role with global impact.

Qualifications

• 2–4 years of growth, product, or lifecycle marketing experience in crypto/fintech
• Familiarity with DeFi, onchain trading products, or developer ecosystems
• Strong written communication for technical audiences
• Comfort with data and measuring what matters

Responsibilities

• Own end-to-end GTM strategy for advanced trading products
• Translate complex features into narratives for retail and professional audiences
• Create content and campaigns for developers and power users
• Collaborate with product, BD and design to activate distribution
• Lead developer-focused programs: hackathons and Builder Program
• Build relationships with developer communities and crypto-native networks
• Monitor funnel performance and surface actionable insights
• Coordinate GTM plans across all touchpoints with BD, product, and brand teams
• Contribute to broader brand and campaign work as a subject matter expert

Skills

Growth marketing

Product

Lifecycle marketing

Data-driven

Tools

Onchain analytics

Job description

Gemini is seeking a data-driven Growth Marketing Associate to own go-to-market strategy for advanced trading products including perpetuals and margin. You’ll build and nurture developer and power-user communities, translating complex features into compelling narratives for retail and professional audiences.

The role sits at the intersection of marketing, tech, and design, requiring fast ownership, crypto fluency, and a results-driven mindset. Hybrid NYC-based role with global impact.