Growth Marketing Associate

Noom; New York (NY); Hybrid; USD 78,000 - 106,000; Full time

Job summary

A leading digital healthcare company is seeking a Growth Marketing Associate to optimize paid search and social campaigns. This hybrid role emphasizes data-driven decision-making and collaboration within a fast-paced environment. Ideal candidates will have experience in Google Ads and Microsoft Ads, with a strong focus on user acquisition and performance metrics.

Benefits

Discretionary performance-based bonus

Stock awards

Healthcare benefits

Retirement benefits

Paid holidays

Paid time off

Disability benefits

Wellness programs

Qualifications

• 1-2 years managing performance campaigns in Google Ads and/or Microsoft Ads.
• Hands-on experience with Search and Performance Max.

Responsibilities

• Build, launch, and optimize campaigns across Google Ads and Microsoft Ads.
• Analyze performance to improve CAC and ROAS.

Skills

Analytical

Detail-oriented

Communication

Tools

Google Ads

Microsoft Ads

Meta Ads

Job description

Noom is a digital healthcare company that connects people to content, coaching, community, and clinicians to build healthy habits and promote better living. We’re a mission-driven, high-growth organization powered by science, technology, and world-class talent.

Our Growth Marketing team is looking for a Growth Marketing Associate to help us scale and optimize our paid search program, with additional opportunities to support paid social. This is a hybrid role with a strong emphasis on Google and Microsoft Ads, where you’ll work hands-on to launch, manage, and optimize performance-driven campaigns across Search, Performance Max, Shopping, YouTube, and Display.

You’ll also contribute to our paid social efforts—especially Meta—by helping execute campaigns that complement our broader acquisition strategy. The ideal candidate is data-driven, detail-oriented, and eager to grow their expertise across both paid search and paid social in a fast-paced, collaborative environment.

What You’ll Be Doing:

• Campaign Execution & Optimization: Build, launch, and optimize performance campaigns across Google Ads and Microsoft Ads (Search, Performance Max, Shopping, YouTube, GDN) using platform UI and Google Ads Editor.
• Paid Social Support: Assist in launching and optimizing Meta Ads and other paid social campaigns to support integrated acquisition goals.
• User Acquisition: Help drive growth by acquiring high-quality users efficiently through performance media.
• Data-Driven Optimization: Analyze performance using platform and analytics tools to identify levers for improving CAC and ROAS.
• Budget Management: Managing ad budgets, allocating spend across campaigns and channels, and maximizing return on investment.
• Channel Innovation: Assist in testing emerging ad formats and features across Google and Microsoft to find new pockets of growth.
  
  
  

What We're Looking For:

• 1-2 years of experience managing performance campaigns in Google Ads and/or Microsoft Ads, ideally focused on acquisition.
• 1+ year experience running conversion-based campaigns in Meta, a plus.
• Hands-on experience with Search and Performance Max, with bonus points for exposure to Shopping, YouTube, and GDN.
• Comfort with using Google Ads Editor for bulk actions and campaign structuring.
• Highly analytical and excited to dig into campaign performance, spot trends, and act on data.
• Strong verbal and written communication skills, with high attention to detail
• Strong attention to detail, organizational skills, and a bias toward action.
• Bonus: Experience in fast-paced or agency environments, healthcare, or lead gen funnels.
  
  
  

Base Salary

• The US base salary range for this full-time position is $78,000 - $106,000.
• The range displayed on each job posting is based on Noom’s estimate as of the date of publication and reflects the minimum and maximum target for the position across all US locations. The actual placement of the candidate within the range is based on factors including but not limited to relevant experience, assessment of functional skills and behavioral competencies, and scope. This range is not inclusive of any discretionary bonus or equity package.
  
  
  

Other Elements Of The Rewards Package

• Noom currently offers a comprehensive and generous total rewards package. This package generally includes discretionary performance-based bonus, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits and various wellness programs, etc.
  
  
  

Location

• By applying to this position you will have an opportunity to share your preferred working location from the following:
• In-office Locations:
• New York, NY, USA
• Princeton, NJ, USA
• Remote location(s): United States.
  
  
  

More About Noom

At Noom, we believe that the individual is the greatest force for good, not just in their health but in unlocking their fullest potential. We apply the same principles inside Noom. Across our dynamic organization, we empower our teams to execute on big ideas and we start and end each day with responsibility to make the world a healthier place. Fortune, Inc., Glassdoor, and Crain’s have all named Noom a Best Place to Work including being named on Fortune’s lists for Best Workplaces in New York, Best Workplaces in Technology, Best Workplaces for Women, and Best Workplaces for Millennials.

Noom is proud to be an Equal Opportunity Employer, and all applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, caste, national origin, physical or mental disability, protected veteran status, age, or any other characteristic protected by applicable law. Noom is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities. To request reasonable accommodation, please email [e-mail].

To help protect against potential hiring scams, please be aware that all email communications from the Noom Talent team and/or hiring managers will come only from an @noom.com email address. Our assessment process includes multiple phone and/or video interview rounds, and we will never ask you for personal payment, require you to purchase equipment, or extend a job offer without the completion of this interview process. If you are unsure about the validity of a Noom job posting on another website, we strongly encourage you to instead apply directly through our website.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Wellness and Fitness Services

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