Growth Marketer

VirtualVocations; Richmond (VA); Remote; USD 85,000 - 130,000; Full time

Job summary

A leading company in the remote work sector is seeking a Product Led Growth Marketer to shift from Sales Led to Product Led Growth. You will be tasked with driving user acquisition and retention, executing growth strategies, and mentoring a team of marketing professionals.

Qualifications

• 4+ years as a Growth Marketer in a B2B/SaaS environment.
• Direct experience managing and mentoring teams.
• Strong analytical skills and experience with data visualization.

Responsibilities

• Drive user acquisition, activation, retention, and expansion through product experience.
• Develop and execute PLG strategies to drive organic growth.
• Lead a team of growth marketers and marketing operations specialists.

Skills

Analytical skills

Marketing automation

SaaS growth strategies

User behavior understanding

Job description

A company is looking for a Product Led Growth Growth Marketer to assist in transitioning from Sales Led Growth to Product Led Growth. Key Responsibilities Drive user acquisition, activation, retention, and expansion through product experience Develop and execute PLG strategies that drive organic growth, including onboarding and upsell opportunities Lead a team of growth marketers and marketing operations specialists Required Qualifications 4+ years of experience as a Growth Marketer in a B2B / SaaS environment utilizing PLG strategies Direct experience managing, leading, and mentoring teams Strong understanding of SaaS growth strategies and user behavior Experience with marketing automation to craft campaigns Strong analytical skills with experience in data visualization and optimization

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