Growth Lead, Italy–Nigeria Corridor

LemFi; United States; Remote; USD 120,000 - 190,000; Full time

Job summary

LemFi, the go-to financial app for the Global South, is seeking a Growth Manager for the Italy-Nigeria corridor. You will drive LemFi’s expansion across Nigerian communities in Italy, traveling to diaspora hubs to build partnerships and manage field marketing to accelerate user acquisition.

You’ll work with paid and organic channels, local agencies, and product teams, directing influencer negotiations and partnerships with community leaders.

Qualifications

• At least 5 years of experience in fast-paced environments with a background in growth, sales, marketing or similar.
• Deep understanding of the Nigerian and diaspora community in Italy. You’re culturally fluent and comfortable immersing yourself in new cultural environments.
• Proven ability to work against targets and deliver measurable results with clear KPIs.
• Strong data-driven mindset; interpret data, track performance and adjust strategies accordingly.
• Excellent interpersonal skills and the ability to build trust with diverse stakeholders.
• Entrepreneurial and tenacious; biased to action and able to move quickly.
• Self-motivated and effective working independently and in remote environments; willing to travel extensively and weekends.

Responsibilities

• Travel to new Italian cities 3 to 5 days every few weeks to establish on-the-ground presence and build community networks.
• Develop and execute user acquisition strategies tailored to Nigerian ex-pat communities in Italy; own growth targets and optimize campaigns.
• Source and manage Italy/Nigeria-focused influencers, creators, community leaders and external agencies to drive scalable organic growth.
• Lead community-driven initiatives to build trust, awareness and advocacy; organise local events, meetups and forums and track CAC of offline activities.
• Identify, negotiate and manage partnerships with relevant organizations to accelerate user growth and ensure mutual value.
• Conduct ongoing market research to understand user needs and provide actionable insights to Product and Marketing teams.

Skills

Growth strategy

Campaign optimization

Partnerships

Community engagement

Data analysis

Job description

LemFi, the go-to financial app for the Global South, is seeking a Growth Manager for the Italy-Nigeria corridor. You will drive LemFi’s expansion across Nigerian communities in Italy, traveling to diaspora hubs to build partnerships and manage field marketing to accelerate user acquisition.

You’ll work with paid and organic channels, local agencies, and product teams, directing influencer negotiations and partnerships with community leaders.