Growth-Driven E‑Commerce & Digital Marketing Specialist

Mobitec; Belgique; Hybrid; USD 51,194 - 73,947; Full time

Benefits offered by this job

Flexible working hours

Work from home

_training and professional development

Company bicycle programme

Job summary

Mobitec is hiring an E-commerce & Online Marketing Specialist to shape its digital growth. You will build, develop and optimise Mobitec’s marketing activities at the intersection of performance marketing, CRM, and future e-commerce initiatives.

You’ll drive Google Ads, email marketing, CRM, and content creation, collaborating with multiple teams to reflect the Mobitec brand and engage audiences with a premium customer experience.

Qualifications

• Degree or professional qualification in Online Marketing, Digital Marketing, Digital Business, E-commerce or comparable field.
• At least three years of professional experience in digital marketing, online marketing, performance marketing or e-commerce.
• Solid knowledge of Google Ads and performance marketing channels.
• Experience with email marketing, newsletters, CRM activities and lead nurturing.
• Good understanding of SEO, SEA, website architecture, landing pages, web analytics and digital customer journeys.
• Experience in reporting and data analysis.
• Strong commercial awareness and interest in digital business models.
• Experience with project management tools and AI-powered platforms.
• Experience collaborating with external agencies and digital service providers.
• Genuine interest in furniture, interior design, lifestyle, architecture, brand communication and e-commerce.

Responsibilities

• Plan, execute and optimise digital campaigns beyond existing social channels, with focus on Google Ads and other platforms.
• Build and develop email marketing, CRM activities and lead nurturing.
• Manage and optimise Google Business Profiles.
• Use website insights and campaign data to develop actionable digital marketing initiatives.
• Analyse platforms like Archiproducts to understand product interest and commercial opportunities.
• Support the preparation of our first e-commerce phase from marketing and customer experience perspectives.
• Create and adapt digital content for campaigns, newsletters and Google Business Profiles.
• Build efficient digital marketing processes and leverage AI-powered tools in daily marketing.
• Prepare clear reports with actionable insights and optimisation recommendations.
• Collaborate with Social Media & Content, Digital Project Management, Product Data, Sales, Strategy and Management.

Skills

Google Ads

Email marketing

CRM

Lead nurturing

Digital analytics

Content & campaigns

Education

Degree in Online Marketing / Digital Marketing / E-commerce

Tools

Google Analytics

SEO tools

Newsletter platforms

AI-powered platforms

Archiproducts

Job description

E-Commerce & Online Marketing Specialist

Shape the next stage of Mobitec’s digital growth with us

Mobitec stands for premium furniture, Belgian craftsmanship and one clear ambition: creating spaces where people feel at home. Our chairs, tables and interior solutions combine design, comfort, quality and individuality.

Over the coming months, we will take an important next step in our digital transformation. With the launch of our new website and the first preparations for future e-commerce activities, exciting opportunities are emerging in online marketing, customer engagement, lead generation and digital visibility.

To strengthen our marketing team, we are looking for an: E-commerce & Online Marketing Specialist

Your role

As our new specialist you will help build, develop and optimise Mobitec’s digital marketing activities.

You will work at the intersection of performance marketing, email marketing, CRM, digital campaigns, external platforms and the preparation of future e-commerce initiatives.

This role is about much more than clicks and reach. We want every digital initiative to reflect the Mobitec brand, engage the right audiences, generate qualified leads and contribute to a premium customer experience.

What you can expect

You will play an active role in building and expanding our digital commercial marketing activities. Several initiatives and projects are only just beginning, giving you the opportunity to directly shape the way we approach digital marketing in the future.

Your responsibilities will include:

• Planning, executing and optimising digital campaigns beyond our existing social media channels, with a strong focus on Google Ads and other relevant digital advertising platforms.
• Building and further developing email marketing, CRM activities and lead nurturing.
• Managing and optimising our Google Business Profiles.
• Using website insights, campaign data and platform analytics to develop actionable digital marketing initiatives.
• Analysing external platforms such as Archiproducts to better understand product interest, customer behaviour and commercial opportunities.
• Supporting the preparation of our first e-commerce phase from a marketing, customer experience and user perspective.
• Creating and adapting digital content for campaigns, newsletters and Google Business Profiles.
• Building efficient digital marketing processes and making smart use of AI-powered tools in day-to-day marketing.
• Preparing clear reports with actionable insights and optimisation recommendations.
• Collaborating closely with Social Media & Content, Digital Project Management, Product Data, Sales, Strategy and Management.

What you bring

You hold a degree or professional qualification in Online Marketing, Digital Marketing, Digital Business, E-commerce or a comparable field.

In addition, you have:

• At least three years of professional experience in digital marketing, online marketing, performance marketing or e-commerce.
• Solid knowledge of Google Ads, performance marketing or comparable digital advertising channels.
• Experience with email marketing, newsletter platforms, CRM activities and lead nurturing.
• A good understanding of SEO, SEA, website architecture, landing pages, web analytics and digital customer journeys.
• Experience in reporting and data analysis.
• Strong commercial awareness and an interest in digital business models.
• Experience working with project management tools and ideally with AI-powered platforms.
• Experience collaborating with external agencies and digital service providers.
• A genuine interest in furniture, interior design, lifestyle, architecture, brand communication and e-commerce.

How you work

You are organised, proactive and able to work independently. You enjoy analysing data, measuring results and building digital initiatives rather than simply maintaining existing ones.

You have a strong feel for branding, design, language and customer experience, and you enjoy collaborating across teams. You are able to explain digital topics clearly, bring together different perspectives and help establish new processes in a pragmatic way.

Working together

You will become part of a versatile marketing team and collaborate closely with colleagues from Social Media & Content, Digital Project Management, Product Data, Sales, Strategy and Management.

Responsibilities within the team are clearly defined. Your focus will be on Google Ads, email marketing, CRM, Google Business Profiles, lead nurturing, digital activation, external platform data and marketing activities related to our future e-commerce development.

You have a good command of French, German and English. Knowledge of Dutch is considered an asset.

What you can expect from Mobitec

• A permanent full-time position.
• Flexible working hours and the possibility to work from home.
• Opportunities for training and professional development.
• The chance to actively contribute to the company’s digital transformation and the continued growth of the Mobitec brand.
• A versatile, professional and motivated marketing team.
• A position with long-term development opportunities.
• A competitive salary package aligned with your experience and responsibilities.
• Professional equipment tailored to your role.
• A company bicycle programme.

How to apply

Please send your complete application — including your cover letter or application video, CV and, if available, a portfolio or examples of your work — by 25September 2026 to: [e-mail]