Growth Director, US Wealth & Investor Marketing

Financial Narrative; Seattle (WA); Hybrid; USD 160,000 - 175,000; Full time

Benefits offered by this job

Annual performance bonus

Healthcare benefits

Retirement plan

Wellbeing programs

Job summary

Russell Investments, a leading wealth management firm in the United States, seeks a Director of North America Wealth & Individual Investor Marketing to drive growth across U.S. advisor and intermediary channels.

You will shape marketing strategy, lead multi-channel programs, and partner with sales, product, and legal teams to deliver campaigns that resonate with advisors and investors. The role requires a proven track record in strategic, data-driven marketing for asset management, along with

Qualifications

• Bachelor’s degree in Marketing, Finance, Business, or a related field.
• 10+ years of progressive marketing experience in asset management or financial services, focused on intermediary and advisor marketing.
• Experience marketing investment products (ETFs, SMAs, model strategies, mutual funds, private markets).
• Experience leading paid media and digital demand generation at scale.
• Strong understanding of intermediary distribution channels (brokers, banks, wirehouses, RIAs).
• Hands-on, collaborative environment with strategic leadership and execution.

Responsibilities

• Develop and execute growth marketing strategy for U.S. advisor and intermediary channels.
• Lead multi-channel programs across wealth management and individual investor audiences.
• Partner with Distribution, Strategic Accounts, Sales, Product Marketing, Legal, Compliance, Digital, and Corporate Communications.
• Drive campaigns for launches, thought leadership, advisor engagement, and brand building across the U.S. advisor market.
• Manage timelines, budgets, and vendor coordination to ensure on-brand delivery.
• Provide strategic direction to marketing operations and cross-functional teams.

Skills

Strategic marketing

Growth marketing

Digital demand generation

Cross-functional collaboration

Sales and product alignment

Marketing automation

Advisor/intermediary marketing

Financial services marketing

Analytical decision-making

Stakeholder management

Education

Bachelor’s degree in Marketing or related field

Tools

Salesforce

Marketo

Seismic

Workfront

Job description

Russell Investments, a leading wealth management firm in the United States, seeks a Director of North America Wealth & Individual Investor Marketing to drive growth across U.S. advisor and intermediary channels.

You will shape marketing strategy, lead multi-channel programs, and partner with sales, product, and legal teams to deliver campaigns that resonate with advisors and investors. The role requires a proven track record in strategic, data-driven marketing for asset management, along with