Growth Director

Graphite; San Francisco (CA); Hybrid; USD 140,000 - 180,000; Full time

Benefits offered by this job

Healthcare coverage

Flexible PTO

Professional development

Job summary

Graphite, a growth agency, seeks a Growth Director (SEO + AEO + Content) to drive SEO, AEO, content, and conversion strategies for high-growth tech clients from our San Francisco office. The role requires leading large-scale projects with cross-functional teams and presenting outcomes to executives.

You’ll work in a hybrid setup, collaborating with teams across North America, delivering measurable business results and data-driven content solutions.

Qualifications

• 6+ years in technical and programmatic SEO or digital marketing with SEO focus.
• Strong leadership and clear communication skills.
• Experience with data analysis and growth tools.

Responsibilities

• Lead growth strategies for consumer tech companies.
• Own execution of web and app SEO/AEO projects.
• Collaborate with cross-functional teams to hit targets.
• Present insights and outcomes to executives.
• Develop data-driven, scalable content solutions.

Skills

SEO leadership

Data analysis

Growth marketing

Team collaboration

Tools

Google Analytics

SEMRush

Ahrefs

Job description

Graphite is a technology-enabled growth agency that helps fast-growing companies like Masterclass, Notion, and BetterUp unlock sustainable revenue through content, SEO, and AEO.

We're obsessed with impact. It's foundational to who we are, why we're successful, and how we approach delivering outcomes for clients and ultimately, everyone on the internet.

We seek an experienced Growth Director (SEO + AEO + Content) to lead growth strategies for high-growth tech companies. You will develop and execute SEO, AEO, content, and conversion optimization strategies to drive business results for our partners. Success requires strong problem-solving skills, creativity, and ownership of complex, large-scale projects.

Location & work model:

This role is based in our San Francisco office in the Mission District. We expect you to work from the office a few days a week (typically 2 to 3)

Come join us and help us create the best content, everywhere that matters!

What you'll do:

• Lead growth strategies for consumer tech companies.
• Own execution of web and app SEO/AEO projects.
• Collaborate with cross-functional teams to achieve targets.
• Present insights and outcomes to executives.
• Develop data-driven, scalable content solutions.

What expertise you'll need:

• 6+ years of technical and programmatic SEO experience, or 6+ years of Digital Marketing experience with a keen interest in SEO.
• Strong leadership and communication skills.
• Proficient in data analysis and growth marketing tools (Google Analytics, SEMRush, Ahrefs).
• Experience with user acquisition and product development for web and mobile platforms.

Compensation:

Salary range: $140,000 to $180,000.

How we'll help:

Graphite's mission is to create an environment where you build the best work of your career. In order to facilitate this, we provide:

• Process As Needed: We view the process as a way to empower better work, not as a series of dogmatic rules. We develop the best internal processes the same way we develop products, through iteration, measurement, and continuous improvement.
• Autonomy: We trust you to be excellent at what you do. We will provide as much support as needed when needed, but no more. You will have autonomy and agency to drive projects forward, and own decisions and outcomes.
• A Team-First Environment: We operate as a distributed company across North America, Latin America, and Europe. This particular role is based in San Francisco so you can build alongside your teammates in person, while still keeping real flexibility in how and where you work.
• Compensation: We want to work with the best people in the World and compensate accordingly.
• Vacation & Time Off: In order to be the best version of yourself, you need time to recharge. We offer flexible PTO. Take time when you need it.
• Benefits: We will ensure you have quality healthcare coverage and opportunities to further your education.

Graphite provides equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification.