Group Director, Retail Media Strategy & Monetization

Dentsu Aegis Network Ltd.; New York (NY); Remote; USD 136,000 - 220,000; Full time

Job summary

A leading company in digital media seeks a Group Director for Retail Media Strategy & Monetization. This remote role involves optimizing retail media engagements, leading monetization strategies, and collaborating with senior leaders. Ideal candidates will have deep experience in digital media and retail, guiding teams to successful outcomes. Excellent compensation package offered, including 401k and generous paid time off.

Benefits

Medical, vision, and dental insurance

401k

Flexible paid time off

Paid parental leave

At least 15 paid holidays per year

Qualifications

• 10+ years of experience in digital media with a focus on Retail Media.
• Experience with eRetail channels and retailer ad-serving platforms.
• People management experience, including hiring and team development.

Responsibilities

• Develop market strategies for eRetail channels and collaborate with clients.
• Create monetization tools and lead the development of key marketing plans.
• Produce client-facing materials that showcase expertise in eRetail.

Skills

Digital Media

Retail Media

Client Management

Data Analysis

Team Development

Consultative Selling

Presentation Skills

Education

Bachelor's or advanced degree

Tools

Excel

PowerPoint

Job description

Group Director, Retail Media Strategy & Monetization page is loaded

Group Director, Retail Media Strategy & Monetization

Apply locations New York Minneapolis Seattle Little Rock - Executive Center Drive Chicago - N. State time type Full time posted on Posted 2 Days Ago job requisition id R1096664

Job Description:

This is a remote opportunity, open to anyone in the US. The Digital Media Group Director (Retail Media Monetization) will be the go-to expert for standing-up, optimizing, and scaling Retail Media Network (RMN) engagements at New Stream Media. Reporting to the SVP, you will collaborate with senior colleagues at dentsu and work directly with senior leaders at RMN clients to guide profitable innovation. You will lead monetization strategies, develop go-to-market plans, and contribute to New Stream Media's product and solution development. We're looking for someone with deep experience in Retail Media and expertise in leading both direct and matrixed teams. New Stream Media is dentsu's specialty retail media practice that is purpose-built for retailers managing retail media network (RMN) businesses. We are a services-based business that provides our RMN clients with teams in media sales enablement, account management, media planning and activation, audience strategy and analytics, creative, and billing. We are flexible in our operating models with clients – staffing embedded teams and in strategic consultation. We are end-to-end experts from consulting through to activation and have been doing this work at scale longer than any other agency partner. You Will:

Develop market strategies for eRetail channels, using B2B2C dynamics within retail media. Create and manage monetization tools for RMN clients, including rate cards, margin tracking, and forecasting. Create strategic roadmaps and test plans, ensuring a smooth execution across teams. Translate client and leadership goals into relevant tactics for eRetail channels. Produce client-facing materials (e.g., presentations, POVs, business cases, playbooks) that showcase eRetail expertise. Collaborate with RMN client teams to assess needs, analyze performance, and guide long-term relationships. Lead Managers/Analysts, overseeing task execution and performance feedback to support team growth. Monitor industry trends in digital marketing and retail media, sharing important insights with our teams. Support growth and sales efforts for New Stream Media, identifying new business opportunities. Consult with our teams to implement best practices and brainstorm new strategies for client success. Ensure excellence in Campaign Management, Planning & Optimization across client/media programs. Deliver consultative messaging to senior leadership, both in writing and in presentations.

You Have:

10+ years of experience in digital media, with a focus on Retail Media (preference for experience in Specialty Retail). Experience with eRetail channels (i.e., retail, content, media, and platform dynamics) and retailer ad-serving platform experience (e.g., Criteo, Moloco, Kevel). Experience with Paid Social platforms (e.g., Facebook/Instagram, Twitter, Pinterest, Snapchat), digital ad serving platforms (e.g., DCM, GAM), and DSPs (e.g., Google DV360, Verizon/Oath, TTD). Experience with diverse media buying strategies, including self-service, managed buying, and partner negotiations. Experience with data analysis, driving insights, and providing applicable recommendations. Experience translating strategic goals into relevant plans and guiding team deliverables. Client management and consultative selling skills, with experience engaging and presenting at the executive level. People management experience, including hiring, resource management, and team development. Collaborative mindset, focused on achieving team and client success while building partnerships. Advanced proficiency in Excel (complex functions) and PowerPoint (presentation creation). Contributions to policy and best practices within the field. Bachelor's or advanced degree

The annual salary range for this position is $136,000 -$219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include:

Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com . To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. #LI-AD2 #LI-remote This is a remote position.

Location:

New York

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

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