Graphic Designer

Pavago; United States; Remote; USD 52,000 - 76,000; Full time

Job summary

Pavago is seeking a remote Graphic Designer to craft high-impact visuals for branding, ads, and marketing campaigns across social, email, and web channels.

Collaborate with marketing teams to translate concepts into production-ready designs that drive engagement, CTR, and conversions while preserving strong brand consistency. This role supports diverse digital formats from social posts to banners and landing pages.

Qualifications

• 2+ years of professional graphic design experience.
• Strong portfolio showcasing branding, marketing campaigns, and digital design work.
• Experience designing for social media, digital advertising, and print.
• Advanced proficiency in Adobe Illustrator.
• Advanced proficiency in Adobe Photoshop.
• Advanced proficiency in Adobe InDesign.
• Strong understanding of visual hierarchy, typography, layout, and color theory.
• Excellent attention to detail and time management.
• Strong written and verbal English communication skills.

Responsibilities

• Design social media graphics and paid advertising creatives.
• Develop campaign assets for email marketing and digital promotions.
• Create web graphics, landing page visuals, and marketing collateral.
• Collaborate with marketing teams on campaign concepts and creative direction.

Skills

Brand design

Marketing campaigns

Digital design

Creative collaboration

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Adobe After Effects

Job description

Graphic Designer (Brand, Ads & Marketing Campaigns) – Remote

Brand Design | Marketing Campaigns | Performance Creative | Digital Design

Position Type: Full-Time, Remote
Location: LATAM (Colombia, Mexico, Argentina, Brazil Preferred)
Working Hours: U.S. Client Business Hours

About the Role

At Pavago, one of our clients is hiring a Graphic Designer to create high-impact visual assets across branding, digital marketing, and advertising campaigns.

This role goes beyond creating beautiful designs—you’ll develop performance-driven creative that helps increase engagement, clicks, and conversions across multiple digital channels. From social media graphics and paid advertising creatives to presentations, landing pages, and brand assets, you’ll own the entire design process from concept through final delivery.

The ideal candidate combines strong creative instincts with an understanding of marketing performance, ensuring every design supports business goals while maintaining exceptional brand consistency.

What You’ll Own

Marketing & Campaign Design
Design engaging creative assets for social media platforms including LinkedIn, Instagram, and Facebook. Create high-converting ad creatives for Meta Ads, Google Display, and other digital advertising platforms. Design email marketing graphics, presentations, pitch decks, and promotional materials. Translate marketing concepts into visually compelling campaigns. Produce multiple creative variations to support A/B testing and campaign optimization.
Brand Identity & Visual Consistency
Develop and maintain cohesive brand identity systems. Create and refine logos, typography systems, color palettes, and brand guidelines. Ensure consistent visual branding across all digital and print materials. Support ongoing brand evolution while maintaining visual consistency.
Digital & Web Design
Design website banners, landing page graphics, and digital marketing assets. Optimize designs for desktop, mobile, and social media platforms. Create visually engaging graphics that enhance user experience and conversion rates. Support digital campaigns with responsive and platform-specific creative assets.
Motion Graphics (Bonus)
Create simple animations, GIFs, and motion graphics using Adobe After Effects. Assist with light video editing and campaign assets when needed. Enhance digital campaigns through animated visual content.
Collaboration & Creative Execution
Partner closely with marketing, sales, and product teams to understand campaign goals. Translate creative briefs into polished, production-ready designs. Incorporate stakeholder feedback efficiently while maintaining design quality. Manage multiple projects and deadlines in a fast-paced remote environment.
File & Asset Management
Deliver final assets in AI, PSD, PNG, PDF, SVG, and other required formats. Maintain organized design libraries, templates, and brand assets. Ensure files are production-ready and properly organized for future use.

Requirements Must-Have Qualifications

Experience 2+ years of professional graphic design experience.
Strong portfolio showcasing branding, marketing campaigns, and digital design work.
Experience designing for social media, digital advertising, and print.
Advanced proficiency in Adobe Illustrator.
Advanced proficiency in Adobe Photoshop.
Advanced proficiency in Adobe InDesign.
Strong understanding of visual hierarchy, typography, layout, and color theory.
Excellent attention to detail and time management.
Strong written and verbal English communication skills.

Nice-to-Have

Motion graphics experience using Adobe After Effects.
Experience using Figma and Canva.
Background working with marketing agencies, SaaS companies, or e-commerce brands.
Experience collaborating with performance marketing teams.
Familiarity with conversion-focused creative and A/B testing methodologies.

Tools & Platforms

• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign
• Adobe After Effects (Preferred)
• Figma
• Canva

What Makes You a Strong Fit

You design with both creativity and business impact in mind. You understand how visual design influences engagement, CTR, and conversions. You’re highly organized and consistently deliver quality work on time. You adapt easily to different brands and creative styles. You thrive in collaborative, fast-paced marketing environments. You balance creative excellence with marketing performance.

What a Typical Day Looks Like

Design social media graphics and paid advertising creatives. Develop campaign assets for email marketing and digital promotions. Create web graphics, landing page visuals, and marketing collateral. Collaborate with marketing teams on campaign concepts and creative direction. Refine designs based on stakeholder feedback. Organise and prepare production-ready files for delivery. Support ongoing brand consistency across multiple channels.

In short: You create high-performing visual assets that strengthen brand identity, improve marketing performance, and help drive measurable business results.

Key Metrics for Success (KPIs)

• On-time delivery of creative assets
• Two or fewer revision cycles per project
• Stakeholder satisfaction with design quality
• Consistent brand execution across all channels
• Improved campaign performance (CTR, engagement, conversions)
• Accuracy and organization of delivered assets

Why This Role Stands Out

Fully remote opportunity with a growing international team.
Own creative work across branding, digital marketing, and advertising campaigns.
Direct impact on marketing performance and business growth.
Opportunity to collaborate with high-performing marketing teams.
Career growth into Senior Graphic Designer, Brand Designer, or Creative Lead roles.

Interview Process

Initial Phone Screen
Spark Hire Intro Video (3–5 minutes)
Portfolio Review & Practical Design Assessment
Client Interview
Offer & Background Verification