Go-To-Market Strategy Lead

FanDuel; New York (NY); Hybrid; USD 112,000 - 140,000; Full time

Benefits offered by this job

401k with up to 5% match

Medical, vision, and dental insurance

Paid time off and holidays

Job summary

FanDuel is seeking a Predicts Business Manager to help shape the go-to-market commercial strategy and advance key strategic initiatives for the Predicts business. You will collaborate with cross-functional teams and report to the Commercial Senior Director to drive high-impact outcomes.

We value self-motivation, organization, and creative problem-solving in a fast-paced, collaborative environment. This role offers meaningful impact on new product strategy at a premier gaming company.

Qualifications

• 5+ years’ experience in strategy, consulting, or a related commercial field.
• Bachelor’s Degree in a business concentration (Management, Marketing, Finance, etc.)
• Experience developing action plans or leading initiatives based on the consumer insight data
• Strong analytical proficiency & Excel-based modeling skills
• Proficiency in SQL and Tableau/data visualization preferred
• Proficiency in use of LLMs to conduct research, analytics, and support strategic projects
• Track record of transforming data into actionable insights and presentations, for senior audiences
• Effective at relationship building and sensitive to stakeholders’ needs
• Experience working in real-money gaming, prediction market, or adjacent industry preferred
• Knowledge of and interest in sports & technology preferred; ability to quickly develop a deep understanding of the industry and company will be critical to success

Responsibilities

• Partner with Consumer Insights to conduct competitive & consumer analyses to identify trends.
• Craft data-driven go-to-market strategies for each major sport season.
• Collaborate with product, marketing, operations, and finance for seamless execution.
• Lead and manage strategic initiatives from inception to completion.
• Mentor junior Commercial team members to foster learning.

Skills

Analytical thinking

Excel modeling

SQL

Tableau

LLMs for research

Education

Bachelor’s degree in Business/Marketing/Finance

Job description

FanDuel is seeking a Predicts Business Manager to help shape the go-to-market commercial strategy and advance key strategic initiatives for the Predicts business. You will collaborate with cross-functional teams and report to the Commercial Senior Director to drive high-impact outcomes.

We value self-motivation, organization, and creative problem-solving in a fast-paced, collaborative environment. This role offers meaningful impact on new product strategy at a premier gaming company.