Global VP, Artist Data & Insights

600 UMG Recordings Inc; Nashville (TN); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and vis

Fertility coverage

Wellbeing reimbursements

401(k) with immediate vesting

Flexible PTO

Three weeks PTO

Job summary

Universal Music Group seeks a Vice President of Data and Insights to lead artist intelligence strategy across the label and translate data into actionable storytelling for marketing and growth. You will partner with executive teams to identify trends and opportunities, driving faster, smarter decisions throughout a global organization.

The role focuses on building dashboards, predictive insights, and scalable analytics that empower frontline and catalog teams, with a heavy emphasis on

Qualifications

• 10+ years of experience in data analytics, insights, strategy, or related fields.
• Experience in music, entertainment, media, or consumer digital industries strongly preferred.
• Proven ability to translate complex data into strategic insights that drive measurable business impact.
• Strong understanding of global music ecosystems, including streaming platforms, social media and audience engagement trends.
• Exceptional communication and storytelling skills with the ability to engage executive leadership.
• Bachelor’s degree in quantitative or analytical field; advanced degree a plus.

Responsibilities

• Define and lead the global data, analytics, and artist insights strategy, ensuring data drives key decisions across the label.
• Partner with senior leadership to translate business priorities into measurable, data‑driven strategies that accelerate artist growth and market impact.
• Transform complex datasets into clear, compelling narratives and actionable insights that shape marketing strategy, audience development, and revenue‑driving opportunities across frontline and catalog.
• Identify and interpret global and regional trends across streaming, social, and fan engagement platforms, translating cultural nuance into actionable strategy.
• Oversee the development and implementation of analytics dashboards, reporting tools, and insight frameworks that enable teams to access meaningful data for daily decision‑making.

Skills

SQL

Python

Data storytelling

Executive communication

Education

Bachelor's degree in quantitative field

Advanced degree a plus

Tools

Tableau

Looker

DOMO

Job description

Universal Music Group seeks a Vice President of Data and Insights to lead artist intelligence strategy across the label and translate data into actionable storytelling for marketing and growth. You will partner with executive teams to identify trends and opportunities, driving faster, smarter decisions throughout a global organization.

The role focuses on building dashboards, predictive insights, and scalable analytics that empower frontline and catalog teams, with a heavy emphasis on