Global Talent & Entertainment Lead - Remote

HOKA; Texas; Remote; USD 122,000 - 165,000; Full time

Benefits offered by this job

Competitive pay and bonuses

Financial planning and wellbeing

Time away from work

Extras, discounts and perks

Growth and development

Health and wellness

Job summary

Deckers Brands’ HOKA brand is seeking a Sr. Manager, Talent & Entertainment to lead a global ambassador and entertainment program.

You will craft strategy at the intersection of run culture, entertainment, and commercial performance, building authentic relationships with talent, agencies, and partners while shaping global events and campaigns. You’ll collaborate with PR, Social, and Marketing teams, manage budgets and contracts, and help scale programs across markets, ensuring authentic

Qualifications

• Bachelor’s degree or above with 8+ years in entertainment marketing and/or talent management within a global org.
• Experience managing or partnering with legal, PR, talent, entertainment, and/or creative agencies.
• Ability to build authentic relationships with artists, talent reps, stylists, creators, media, and partners.
• Proven track record of executing complex, multi-territory contracts and negotiating usage rights.
• Connect cultural partnerships and brand integrations with retail, wholesale, and commercial opportunities.
• Led high-profile global brand, music, entertainment, or consumer events.
• Strong knowledge of pop culture, music, fashion, and evolving trends; footwear/active lifestyle a plus.
• Strategic thinker with strong leadership and project management; clear, confident communication.

Responsibilities

• Designs an overarching talent architecture for ambassadors, influencers, creators, and entertainment talent.
• Integrates talent storytelling into global launches and campaigns with culturally relevant narratives.
• Leads planning and staffing for Global Brand events and outreach.
• Strengthens brand recognition through entertainment integrations and cultural platforms.
• Collaborates with cross-functional teams to scale programs globally.
• Manages talent budgets, contracts, and usage rights across markets.
• Develops a multi-tier ambassador strategy and regional programs.
• Oversees forecast, inventory, and seasonal needs for campaigns and product seeding.
• Creates measurement framework for entertainment, influencer, and creator marketing.

Skills

Entertainment marketing

Talent management

Agency partnerships

Contract negotiation

Global brand campaigns

Strategic leadership

Data-driven decisions

Education

Bachelor's degree or above

Tools

Microsoft Office

Job description

Deckers Brands’ HOKA brand is seeking a Sr. Manager, Talent & Entertainment to lead a global ambassador and entertainment program.

You will craft strategy at the intersection of run culture, entertainment, and commercial performance, building authentic relationships with talent, agencies, and partners while shaping global events and campaigns. You’ll collaborate with PR, Social, and Marketing teams, manage budgets and contracts, and help scale programs across markets, ensuring authentic