Global Publicity VP: Strategy, Talent & Campaigns

Disney Entertainment; Burbank (CA); On-site; USD 198,000 - 265,000; Full time

Job summary

Disney Entertainment is seeking a Vice President, Global Publicity - Title Lead to shape and execute best-in-class publicity for the studio’s theatrical and streaming slate. You will lead a global team, set strategy, and align with broader marketing priorities from title announcement through post-theatrical lifecycle.

You will drive end-to-end campaigns across pre-release to post-theatrical windows, partner with marketing leadership, and manage budgets and timelines.

Qualifications

• 12+ years of progressive experience in entertainment publicity
• Demonstrated success leading global publicity campaigns for major campaigns
• Proven experience managing large-scale events and festivals
• Track record of building and leading high-performing publicity teams
• Exceptional strategic thinking translating marketing objectives into publicity narratives
• Deep understanding of traditional, digital, social and international media
• Strong talent and filmmaker relations skills for high-stakes relationships
• Excellent cross-functional leadership to align diverse stakeholders
• Outstanding communication, presentation and storytelling skills
• Strong organizational and project management skills with multiple campaigns
• Sound judgment and discretion in high-visibility situations
• Bachelor's degree in Marketing, Communications, Journalism, or related field; advanced degree a plus
• Willingness to travel domestically and internationally

Responsibilities

• Set and lead global publicity campaigns spanning pre-release, theatrical, and post-theatrical windows
• Partner with marketing leadership to align priorities, messaging, and timing
• Develop talent strategies across campaigns and manage talent relations
• Oversee events, junkets, premieres, and talent appearances with strong execution
• Manage budgets, resources, and vendor relationships across operations and finance
• Lead international publicity strategy and adapt campaigns for regional markets
• Guide writing teams for title synopses, Q&A, and publicity materials
• Oversee the photo team and creative assets for campaigns
• Collaborate with legal, business affairs, finance, and HR on approvals

Skills

Leadership

Strategic thinking

Communication

Storytelling

Cross-functional leadership

Talent relations

Event management

Budget management

Global campaign experience

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Job description

Disney Entertainment is seeking a Vice President, Global Publicity - Title Lead to shape and execute best-in-class publicity for the studio’s theatrical and streaming slate. You will lead a global team, set strategy, and align with broader marketing priorities from title announcement through post-theatrical lifecycle.

You will drive end-to-end campaigns across pre-release to post-theatrical windows, partner with marketing leadership, and manage budgets and timelines.