Global PR Storyteller — Cybersecurity Media Architect

Palo Alto Networks, Inc.; New York (NY); On-site; USD 157,000 - 254,000; Full time

Job summary

Palo Alto Networks in New York is seeking a highly creative, results-driven storyteller to elevate awareness of our cutting-edge cybersecurity innovations. You will translate complex tech into compelling media angles and secure top-tier coverage globally, shaping perception of the company as a leader in cybersecurity.

You’ll lead end-to-end earned media programs, guide executive spokespeople, collaborate across functions and regions, and drive launches with agency partners to maximize impact in

Qualifications

• 12+ years of PR and communications experience, focused on B2B technology or cybersecurity.
• Proven track record of directly pitching and securing meaningful media coverage.
• Exceptional writer and storyteller who drafts high-quality assets with minimal edits.
• Experience managing senior executive spokespeople and high-stakes interviews.
• Strong organizational and project management skills to lead launches with agencies.

Responsibilities

• Drive end-to-end earned media strategy and proactive pitching for top-tier coverage.
• Translate complex technical capabilities into clear, compelling media hooks.
• Architect global PR toolkits and messaging to enable international teams.
• Lead major product launches and industry moments with minimal supervision.
• Prep product leaders and executives for Tier-1 press interviews.
• Set campaign KPIs and align agency priorities to maximize impact.

Skills

PR

Communications

Media relations

Storytelling

Executive coaching

Project management

Collaboration

Crisis communications

Job description

Palo Alto Networks in New York is seeking a highly creative, results-driven storyteller to elevate awareness of our cutting-edge cybersecurity innovations. You will translate complex tech into compelling media angles and secure top-tier coverage globally, shaping perception of the company as a leader in cybersecurity.

You’ll lead end-to-end earned media programs, guide executive spokespeople, collaborate across functions and regions, and drive launches with agency partners to maximize impact in