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Check out JobsAIJob title: Global Marketing Director, Amlitelimab AD
Location: Cambridge, MA
About The Job
Accountable for the pre-launch development and execution of global HCP and patient marketing strategies and initiatives to support the Global launch of Amlitelimab for the treatment of atopic dermatitis. Global brand HCP and patient marketing represents 75% of responsibilities, remainder focused on supporting pre-launch activities. Reports directly to Global Indication Lead, amlitelimab AD.
We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Main Responsibilities
75% Global HCP & Patient marketing
- Develop Differentiated Global HCP and Patient Marketing strategy in AD working in tandem with the amlitelimab AD Local marketing teams and agency partners
- Develop Global DSE Campaign for AD in global/local approach
- Lead Relevant Market research and testing with GTMC team
- Develop Global Omnichannel Strategy and tactics
- Develop and execute a differentiated Patient Experience Strategy
- Work with Commercial Excellence and Market Research teams to ensure appropriate continuity/tracking of progress and generate market insights
- Address key insights and proactively identify customer needs to support development plans and establish amlitelimab as the future standard of care
- Lead Market shaping activities to establish new standards of care of AD
- Lead Congress & Customer engagement identification, excellence and strategy in collaboration with Customer engagement lead and market development lead.
- Create and execute relevant promotional materials
- Develop training materials in collaboration with Business Effectiveness Lead
15% Global Launch Strategy
- Support Sanofi Launch Excellence to optimize Global launch planning
- Prepare multichannel approaches to amplify the amlitelimab experience including digital strategy
- Communicate closely with Strategy & Marketing Operations, and with agency partners, to ensure appropriate planning, tracking and development of early brand plan.
- Eventually, work closely with review committees, markets and Commercial Excellence Leads to ensure generation of training and promotional materials
10% Admin and agency management
- Effectively manage budget allocation against spending plan
- Update work-plans and project reports to support effective execution.
- Weekly updates with agency partners (strategic, tactical) and management of projects and associated budgets
About You
Competencies / Skills:
- Teamwork ability within and outside of the company as indicated by a track record of effectively leading significant, performance-focused teams without necessarily having direct hierarchical responsibility over them; manage by influence rather than authority; Natural inclination for teamwork and ability to contribute constructively to discussions beyond the strict scope of responsibility.
- Strategic thinking and experience in developing strategies with a clear business and customer orientation including patient centricity.
- Ability to work in a complex matrix organization & influencing/ interpersonal / communication skills: ability to build and maintain effective relationships with a wide range of external and diverse internal stakeholders. A truly global outlook and a good level of cultural sensitivity and awareness will be important.
- Innovative problem-solving: able to take creative approaches to problem solving and challenge the status quo where needed
Profile
- Performance Orientation - Sets new and stretch goals for self or team, and achieves beyond what is expected; exploits opportunities to exceed goals
- Team Leadership - Actively engages the team to develop plans and resolve issues through collaborative problem solving, gains commitment
- Transversal Collaboration - Builds informal networks internally and externally and views them as part of the value creation process
- Strategic Awareness - Articulates evolving priorities for the business within 3-5 year horizon and incorporates understanding of other relevant industries
- Change Leadership - Sets clear targets in line with a larger change effort to focus people on accomplishing the change; engages others internally and externally by making the case for change and explaining their role
- Organizational Development - Sets development direction and goals for improvement in current organization
- Customer Focus - Understands how the customer perceives their own business relative to competition, understands the customer’s organization, culture, and how things get done.
Qualifications
- Bachelor's degree, MBA or other advanced degree preferred.
- 5+ years of pharmaceutical commercial experience.
- Demonstrated success working in a matrixed environment.
- Dermatology and/or relevant Immunology/Biologics commercial experience required.
- US or other major market commercial experience preferred.
Why Choose Us?
- Bring the miracles of science to life alongside a supportive, future-focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.