Global Insights & Planning Lead

Yum! Brands; United States; On-site; USD 110,000 - 123,000; Full time

Benefits offered by this job

Competitive salary and benefits package

Opportunity to innovate within a global brand

Collaborative work environment

Job summary

A global restaurant brand is seeking an Insights & Planning Associate Manager to lead global insights programs and support strategic planning initiatives. Candidates should have 4–6 years of relevant experience, a Bachelor's degree in Marketing or a related field, and strong analytical skills. The role requires proficiency in tools like Excel and Power BI, with responsibilities including managing research programs and driving insight-led decision-making within the organization.

Qualifications

• 4–6 years of experience in consumer insights or marketing analytics.
• Proven experience managing research programs and interpreting data.
• Proficiency in both qualitative and quantitative research methodologies.

Responsibilities

• Lead and execute global insights programs for KFC.
• Manage relationships for global brand tracking and research programs.
• Support strategic planning with consumer insights.

Skills

Analytical skills

Project management

Problem-solving

Storytelling

Familiarity with analytical tools

Education

Bachelor’s degree in Marketing, Business, or related field

Master's preferred

Tools

Excel

Power BI

Tableau

Job description

A global restaurant brand is seeking an Insights & Planning Associate Manager to lead global insights programs and support strategic planning initiatives. Candidates should have 4–6 years of relevant experience, a Bachelor's degree in Marketing or a related field, and strong analytical skills. The role requires proficiency in tools like Excel and Power BI, with responsibilities including managing research programs and driving insight-led decision-making within the organization.