Global Head of Content & Performance Creative

IM8 Health; United States; On-site; USD 180,000 - 280,000; Full time

Job summary

IM8 Health is seeking a senior Head of Content to own and operate a global content engine for a rapidly growing health brand. You will shape strategy across paid, owned, earned and ambassador channels, lead a multidisciplinary team, and work with ambassadors, clinicians and creators to produce high-quality, scalable content at speed.

You will collaborate with performance marketing, ecommerce and international teams to ensure content supports revenue growth, brand credibility and customer

Qualifications

• Proven leadership of large, global content teams.
• Track record delivering scalable, brand-safe content at pace.
• Strong understanding of performance creative and cross-channel storytelling.
• Comfort with AI-enabled workflows and data-driven decision making.

Responsibilities

• Define and lead IM8’s global content strategy across paid, owned, earned and ambassador channels.
• Build and manage a high-performing content organization across markets.
• Oversee creator/ambassador partnerships, production pipelines and localization.
• Align brand, product education, performance marketing and organic social around a single strategy.
• Introduce scalable workflows, testing, and AI-enabled production improvements.

Skills

Leadership

Content strategy

Performance creative

Global branding

AI-native

Tools

Adobe Creative Suite

Premiere Pro

CMS platforms

Job description

IM8 Health is seeking a senior Head of Content to own and operate a global content engine for a rapidly growing health brand. You will shape strategy across paid, owned, earned and ambassador channels, lead a multidisciplinary team, and work with ambassadors, clinicians and creators to produce high-quality, scalable content at speed.

You will collaborate with performance marketing, ecommerce and international teams to ensure content supports revenue growth, brand credibility and customer