Global Brand & Marketing Manager – Lifestyle Experiences

Hyatt Hotels Corporation; Austin (TX); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Free Hyatt stays

Headspace subscription

Family assistance policy

PTO/Medical/Dental/Vision/401K

Job summary

Hyatt Hotels Corporation in Austin seeks a Marketing Manager to shape brand direction for the Lifestyle Group, partnering with the Head of Marketing to drive brand partnerships and go-to-market strategies that elevate our lifestyle brands.

You will lead cross-functional collaboration across Design, Operations, Communications and Consumer Insights to keep brands relevant, differentiated, and experientially engaging for guests.

Qualifications

• High School diploma or GED required or equivalent.
• College degree preferred; branding/marketing background favored.

Responsibilities

• Develop and manage global brand plans and marketing initiatives for lifestyle brands.
• Drive brand strategy with cross-functional and regional partners; support opening strategies and regional initiatives.
• Partner with digital, social, and communications teams to ensure authentic, consistent brand voice.
• Oversee brand experiences and signature in-hotel activations aligned with brand objectives.
• Lead brand partnerships and collaborations to expand reach and attract new audiences.
• Manage agencies alongside the head of brand design to refresh identity and assets.
• Create brand resources and SOPs to educate cross-functional and property teams.

Skills

Brand strategy

Brand storytelling

Public speaking

Creativity

Attention to detail

Time management

Budget management

Collaboration

Education

High School diploma or GED

College degree preferred

Job description

Hyatt Hotels Corporation in Austin seeks a Marketing Manager to shape brand direction for the Lifestyle Group, partnering with the Head of Marketing to drive brand partnerships and go-to-market strategies that elevate our lifestyle brands.

You will lead cross-functional collaboration across Design, Operations, Communications and Consumer Insights to keep brands relevant, differentiated, and experientially engaging for guests.