Global Brand & Growth Leader (AI‑Driven)

Instagram

New York (NY)

On-site

USD 296,000 - 356,000

Full time

14 days+
Application generator

Stand out for this role — generate a tailored resume and cover letter in about a minute.

Get past ATS filters

Benefits offered by this job

Bonus
Equity
Comprehensive benefits

Job summary

Instagram is seeking an experienced marketing leader in New York to shape brand strategy and drive growth for Instagram, Threads, and Creator Marketing. The ideal candidate will oversee the marketing strategy across these interconnected products, leveraging insights and data to engage audiences effectively.

This role demands a proven track record in brand marketing and leadership in managing large teams and budgets. The compensation ranges from $296,000 to $356,000 annually, with additional bonuses and equity.

Qualifications

  • 12+ years in brand marketing, product marketing, or brand management.
  • Proven record in managing multi-product portfolios.
  • Deep experience in developing impactful global marketing strategies.

Responsibilities

  • Set strategic vision for brand marketing across key products.
  • Lead marketing campaigns with a focus on growth and engagement.
  • Partner with cross-functional teams to drive business results.

Skills

Brand marketing
Data fluency
Team leadership
Global strategy development
Integrated marketing campaigns

Education

Bachelor’s Degree

Job description

Instagram is seeking an experienced marketing leader in New York to shape brand strategy and drive growth for Instagram, Threads, and Creator Marketing. The ideal candidate will oversee the marketing strategy across these interconnected products, leveraging insights and data to engage audiences effectively.

This role demands a proven track record in brand marketing and leadership in managing large teams and budgets. The compensation ranges from $296,000 to $356,000 annually, with additional bonuses and equity.

Get your free, confidential resume review.

or drag and drop your file here.

Similar jobs

Similar jobs worth comparing

Global Brand & Growth Leader (AI‑Driven)
Global Brand & Growth Leader (AI‑Driven)

Instagram • San Francisco (CA)

On-site
USD 296,000 - 356,000
Bonus
Equity
Comprehensive benefits
Global Head of Marketing, Creator Growth & AI
Global Head of Marketing, Creator Growth & AI

Vamp • San Francisco (CA)

On-site
USD 296,000 - 356,000
Bonus
Equity
Benefits
Brand Designer: Strategic Initiatives & Brand Systems
Brand Designer: Strategic Initiatives & Brand Systems

Instagram • New York (NY)

On-site
USD 149,000 - 209,000
Bonus
Equity
Benefits
Remote Senior Social Media Growth Lead
Remote Senior Social Media Growth Lead

Genflow • United States

On-site
USD 70,000 - 90,000
Brand Growth Lead for Threads
Brand Growth Lead for Threads

Meta • New York (NY)

On-site
USD 152,000 - 213,000
Instagram Editorial Lead — Growth & Storytelling
Instagram Editorial Lead — Growth & Storytelling

Apple Inc. • Cupertino (CA)

On-site
USD 191,000 - 288,000
Comprehensive medical and dental coverage
Employee stock purchase plan
Educational reimbursement
Global Head of Marketing, Instagram-Creators-Threads
Global Head of Marketing, Instagram-Creators-Threads

Instagram • San Francisco (CA)

On-site
USD 296,000 - 356,000
Bonus
Equity
Comprehensive benefits
Global Head of Marketing, Instagram-Creators-Threads
Global Head of Marketing, Instagram-Creators-Threads

Instagram • New York (NY)

On-site
USD 296,000 - 356,000
Bonus
Equity
Comprehensive benefits
Threads Brand Marketing Lead: Growth & Culture
Threads Brand Marketing Lead: Growth & Culture

Meta • Los Angeles (CA)

On-site
USD 152,000 - 213,000
Growth Marketing Lead: AI-Driven Brand & Performance
Growth Marketing Lead: AI-Driven Brand & Performance

Gigs • New York (NY)

Hybrid
USD 80,000 - 120,000
Competitive compensation
Stock options
Home office stipend
+2