Global Brand Campaigns Architect

EngineersOfAI; New York (NY); On-site; USD 180,000 - 280,000; Full time

Job summary

Duolingo’s Brand Campaigns team seeks a Director to lead high-impact, multi-workstream campaigns from concept to launch. You’ll unite Brand Marketing, Creative, Growth, Product, PR/Comms, regional marketers, and external partners. Based in New York, with potential consideration for Pittsburgh for the right candidate.

You will bridge long-term brand strategy with agile execution, ensuring campaigns build sustainable brand equity, differentiation, and emotional resonance globally.

Qualifications

• 10+ years leading integrated brand campaigns for world-class consumer brands.
• Experience bridging long-term brand strategy with agile execution.

Responsibilities

• Formulate Campaign Brand Strategy: Translate macro brand positioning into briefs and thematic campaign platforms.
• Uncover Consumer & Market Insights: Partner with research to convert data into briefs for viral concepts.
• Own end-to-end strategy and execution for Tier 0–2 brand campaigns and partnerships from brief to retro.
• Lead cross-functional alignment across Brand Marketing, Growth, Product, PR/Comms, and agencies to deliver launches.
• Build campaign plans, budgets and success metrics; track and optimize performance.
• Drive culture-first ideas and tentpole moments with internal and external partners.

Job description

Duolingo’s Brand Campaigns team seeks a Director to lead high-impact, multi-workstream campaigns from concept to launch. You’ll unite Brand Marketing, Creative, Growth, Product, PR/Comms, regional marketers, and external partners. Based in New York, with potential consideration for Pittsburgh for the right candidate.

You will bridge long-term brand strategy with agile execution, ensuring campaigns build sustainable brand equity, differentiation, and emotional resonance globally.