Global Alzheimer’s Marketing Director — Strategy & Access

UCB; Atlanta (GA); Hybrid; USD 184,000 - 242,000; Full time

Job summary

UCB is seeking a Global Alzheimer’s Disease Marketing Lead (Director-level) to join the Stakeholder Integration team in a hybrid role based in the Atlanta, GA; Raleigh, NC; or Boston, MA offices. You will shape commercialization of a post-proof-of-concept asset in Alzheimer’s disease, translating market and stakeholder insights into asset strategy and cross-functional decisions.

You will lead collaboration across functions and geographies, develop the patient population vision, and drive market

Qualifications

• Bachelor’s degree.
• 10+ years of pharmaceutical strategy, marketing, or commercialization experience.
• 2+ years direct Alzheimer’s disease or dementia experience.
• 2+ years experience supporting a development-stage, post-proof-of-concept, or pre-launch asset.

Responsibilities

• Build UCB's Alzheimer's disease knowledge and translate patient, caregiver, stakeholder, diagnostic, access, and competitive insights into asset choices.
• Lead the global cross-functional forum for learning, collaboration and commercial decision making.
• Develop the patient population and indication vision, value proposition, positioning, and commercialization strategy.
• Define the market-development priorities required to support future adoption, including diagnosis, biomarkers, referral and treatment pathways, healthcare infrastructure, and care delivery.
• Develop market assessments, forecasts, business cases, and commercialization scenarios, including key assumptions, uncertainties, and capability needs.
• Support evaluation of development and partnering scenarios through commercial assessment of strategic options, assumptions, opportunities, and risks.
• Bring external stakeholder perspectives into asset decisions and translate the work into clear recommendations for the Asset team.

Skills

Strategic marketing

Cross-functional leadership

Insights-driven

Decision making

Education

Bachelor’s degree

Job description

UCB is seeking a Global Alzheimer’s Disease Marketing Lead (Director-level) to join the Stakeholder Integration team in a hybrid role based in the Atlanta, GA; Raleigh, NC; or Boston, MA offices. You will shape commercialization of a post-proof-of-concept asset in Alzheimer’s disease, translating market and stakeholder insights into asset strategy and cross-functional decisions.

You will lead collaboration across functions and geographies, develop the patient population vision, and drive market