GEO Specialist (Generative Engine Optimization) (Remote, Los Angeles)

Blacksmith Agency; California; Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is seeking a GEO Specialist (Generative Engine Optimization) to own search for a portfolio of B2B and growing-brand clients. You will shape the technical roadmap, content priorities, and the ranking story, serving as the strategic voice in client discussions.

You bring 3+ years of hands-on SEO, fluency with Search Console, GA4, Screaming Frog, and Ahrefs or Semrush, and experience managing multiple clients in an agency setting.

Qualifications

• 3+ years hands-on in SEO with audits and fixes
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush
• Agency experience across multiple clients and live calls with US clients

Responsibilities

• Technical SEO: crawl, indexation, site speed, schema and site architecture
• Keyword strategy, on-page optimization and content priorities
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results
• Links, local search and multi-location SEO for clients
• Reporting in GA4 and Search Console, and quarterly client roadmaps

Skills

Technical SEO

SEO Audits

Keyword Strategy

Content Optimization

Agency Experience

English Communication

Tools

Google Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As GEO Specialist (Generative Engine Optimization) you own search for a book of B2B and growing-brand clients: the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi-location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.