General Sales Manager

RadioJobs; Dallas (TX); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

401K with company match

Paid vacation & holidays

Parental leave & benefits

Referral bonus program

Job summary

Cumulus Media in Dallas–Fort Worth is seeking a dynamic General Sales Manager for WBAP, KLIF, and KTCK. You will lead and coach account executives, drive revenue across direct, agency, and digital channels, and develop compelling sales programs for tentpole promotions.

We value focused, collaborative leadership and a hands-on approach to mentoring. The role offers a competitive compensation package and opportunities to influence the market’s top clients and events.

Qualifications

• Minimum 5 years in media sales and sales management.
• Proven digital sales leadership track record.
• Experience in radio or local media is preferred.
• Familiar with CRM systems, budgeting, and reporting.

Responsibilities

• Develop and execute a sales plan to meet revenue goals across direct, new, digital, NTR, and events.
• Lead and mentor a team of account executives to drive top-line growth.
• Recruit, train, and coach sales staff while maintaining a strong bench of candidates.
• Oversee rate negotiations, budgeting, and forecasting for revenue opportunities.
• Represent the market in high-profile client presentations and community engagements.

Skills

Sales leadership

Digital sales

Mentoring

CRM management

Presentation skills

Strategic thinking

Communication

Education

Bachelor's degree (Business/Marketing/Communications)

Tools

CRM systems

MS Office

Job description

Company Overview

Cumulus Media is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 377 owned-and-operated radio stations across 84 markets; delivers nationally-syndicated sports, news, talk, and entertainmentprogramming from iconic brands including the NFL, the NCAA, the Masters, US Soccer, and AP News, across more than 7,800 affiliated stations through Westwood One, a leading national audio network;and inspires listeners through the Cumulus Podcast Network, an established and influential platform for original podcasts that are smart, entertaining, and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reachthrough broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live eventexperiences. For more information visit www.cumulusmedia.com.

Position Overview

Cumulus Media | Dallas-Ft. Worth, TX is looking for a dynamic, self-motivated General Sales Manager For our News talk Properties WBAP and KLIF and limited assistance for KTCK all sports.

Reporting to the VP of Sales, this role leads and mentors account executives in prospecting, developing, and maintaining direct and new business, local agency business, digital as well as key tentpole events to drive revenue in the fourth largest radio market. The ideal candidate creates a positive, fun, mentoring, performance driven environment to achieve revenue goals. We are looking for someone who lives by our FORCE Cumulus values; WE are Focused, Responsible, Collaborative and Empowered! If you are looking to work for a winning team and for a great culture and professional environment, then Cumulus could be the home for you.

Key Responsibilities

• Develop, implement, and drive a sales plan that will meet stations’ revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales
• Drive revenue through our live and local personalities and influencers with endorsements and promotional programs
• Be a member of the management team and assist the market in creating success across all 6 radio stations.
• Identify, recruit, train, coach and develop high-performance Sales talent and manage a team of experienced sellers to build a successful team to ensure continued top-line growth
• Maintain an ongoing recruitment effort to ensure top quality team, always having a bench of three or more candidates
• Attend high profile account presentations; provide coaching and leadership to sales team
• Conduct Weekly regular one-on-one sales rep meetings with experienced Sales Team members to evaluate pending business for conversion and note in CRM accordingly
• Participate in and lead Sales staff meetings and training sessions
• Manage inventory and reporting in Stratus/Wide Orbit
• Manage administrative functions connected with forecasting revenue, rate, pricing, and order approvals
• Actively participate in business & community associations with the intention of developing extensive relationships with local influencers and decision makers
• Develop and build relationships with clients by providing quality customer marketing solutions and service
• Oversee and drive revenue for tentpole promotions and events
• Provide managerial assistance in local and national rate negotiations, sales plans, and budgeting
• Develop creative, solution oriented, customer-focused revenue programs and ancillary sales projects

Qualifications

• Minimum of 5 years of experience in media sales, sales management and mentoring experience preferred with a proven history success in the radio industry
• Must have successful digital sales and sales leadership track record
• Proficient in all aspects of radio and digital sales, including use of quantitative/qualitative research, event development, and multiple platform/integrated sales expertise
• Familiar with the management of CRM systems, budget procedures, daily sales accountability and recognition programs, inventory management and collections procedures
• Bachelor's Degree in Business, Communications, Marketing, or related field is preferred
• Proficient in Microsoft Office suite, social networking platforms
• Highly developed training and coaching skills including skills in organization, delegating, interviewing, and motivating experienced salespeople
• Demonstrate high energy level and achievement-oriented attitude toward sales, sales training and education, and client relations
• Excellent presentation skills
• Flexible and creative

Pay Range

USD $120,000.00 - USD $180,000.00 /Yr.

What We Offer

• Competitive Pay
• Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions
• Medical, Dental & Vision Insurance coverage
• 401K with company match
• Paid Vacation, Sick & Holiday time off
• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

EEO Statement

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).