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Dynata is seeking a General Manager to own the performance and evolution of an assigned Strategic Business Unit in the United States. The leader will align business strategy, revenue, margins, and growth priorities while continually strengthening product-market fit through close market engagement.
The role requires building a buyer-centric, cross-functional organization across Product, Technology, Data Science, Marketing, Sales, Operations, and Professional Services to deliver differentiated
The General Manager (GM) / Business Leader has single-point accountability for the performance and evolution of an assigned Strategic Business Unit (SBU), including business strategy, revenue, contribution margin, growth priorities, product strategy, investment priorities, and overall execution. Success requires balancing near-term performance with the investments and changes necessary to grow the business over time.
Central to the role is establishing and continually strengthening product-market fit. The ideal candidate stays close to customers and the market, deeply understands buyer needs, anticipates where the market is going, and responds with speed and agility. Proven domain, market, customer, and partner expertise enables the leader to translate emerging needs and opportunities into differentiated solutions customers value and will buy.
To deliver these outcomes, the Business Leader builds and leads a buyer-centric, cross-functional organization that brings together the capabilities required to turn market insight and strategy into results. Based on business maturity, these capabilities may be direct, dedicated, ring-fenced, matrixed, or provided through shared enterprise functions across Product, Technology, Data Science, Marketing, Sales, Operations, and Professional Services.
Responsibilities:
P&L Ownership & Business Performance
Accountable for revenue, contribution margin, investment priorities, and overall business performance while building the economics required for sustainable growth.
Set the strategic direction for the assigned business, identifying where to compete, how to win, and where to invest to create sustainable growth and long-term business value.
Product & Technology Leadership
Translate market and customer needs into clear product and technology priorities that strengthen product-market fit and deliver differentiated customer value.
Sales & Go-to-Market Leadership
Build and evolve a commercial model aligned to the business's target buyers, solutions, economics, and growth priorities.
Customer & Market Leadership
Maintain direct proximity to buyers, partners, and the broader customer ecosystem to understand emerging needs and anticipate where the market is moving.
Cross-Functional Enterprise Partnership
Balance business autonomy with enterprise leverage, drawing on shared platforms, strategic assets, and enterprise capabilities where they create greater value. Success in the role depends as much on the quality of cross-functional relationships and the ability to influence without authority as it does on formal accountability.
Build a high-performing, accountable, and customer-centered team with the talent and leadership required to grow and evolve the business.
Ownership Principle — Act Like an Owner
The GM acts like an owner, taking personal responsibility for the business, its customers, and its people, and making decisions that increase both immediate and long-term business value.
Required Qualifications