GENERAL MANAGER - GROWTH PLAN TO REGIONAL

Wilkins; Raleigh (NC); On-site; USD 50,000 - 75,000; Full time

Benefits offered by this job

Free uniforms

Opportunity for advancement

Paid time off

Profit sharing

Training & development

Wellness resources

Bonus based on performance

Competitive salary

Employee discounts

Job summary

Workout Anytime in Raleigh is seeking a General Manager with a clear path to Regional Management. You will lead a single location, drive membership growth, personal training sales, and overall member experience while managing people, payroll and operations.

The opportunity includes advancing into regional leadership over two locations by year-end. A hands-on leader who can coach, sell, and develop others is essential in building a multi-unit franchise ahead of schedule.

Qualifications

• Ideal candidate has leadership roles within the fitness industry.
• Experience selling personal training or leading a PT department.
• Proven ability to hire, coach and develop staff while driving results.

Responsibilities

• Lead one gym location with membership growth, personal training sales, people, payroll, retention, operations and member experience.
• Grow the business through membership and PT revenue, while maintaining high standards.
• Own weekly and monthly KPIs, payroll efficiency and club operations.
• Coach and develop your team to perform with or without your guidance over time.
• Collaborate with a large franchise platform to access corporate support and best practices.
• Engage with the local community to drive growth and awareness.

Skills

Leadership

Sales

People management

Coaching

Job description

Benefits

• Free uniforms
• Opportunity for advancement
• Paid time off
• Profit sharing
• Training & development
• Wellness resources
• Bonus based on performance
• Competitive salary
• Employee discounts

GENERAL MANAGER -> REGIONAL MANAGER

Workout Anytime | $50,000–$75,000 | Regional Leadership Track

If you have never managed inside a gym, this position may not be for you.

We are building one of the next major multi-unit ownership groups inside Workout Anytime, with a target of 50 locations.

We are hiring a General Manager now with the opportunity to advance into Regional Management over two locations by the end of the year.

We aren't hiring just for the club we have today. We're hiring for the organization we're building.

THE OPPORTUNITY

You will begin by leading one Workout Anytime location with responsibility for membership growth, personal training, people, payroll, retention, operations and the overall member experience.

Your mission is simple:

Grow the business. Develop the people. Own the numbers.

But you won't do it on an island.

You’ll be part of one of the largest franchise platforms within Workout Anytime, with access to corporate leadership, experienced operators across the country, proven systems, ongoing coaching, seminars, corporate conferences, training and franchise-wide competitions.

We provide the platform, tools and support. You bring the drive.

THE PATH

General Manager → Regional Manager → Multi-Club / Territory Leadership

Our target is 50 locations, and we’re adding clubs faster than we can develop great leaders to run them.

For this position specifically, there is an opportunity to advance into Regional Management overseeing two locations by the end of the year.

That advancement isn’t automatic. It’s earned through performance, leadership and your ability to develop other people.

As the company grows, so can your responsibility.

COMPENSATION

$50,000–$75,000 annual earning opportunity

You’ll receive a comfortable base salary plus meaningful performance-based compensation.

We believe operators should participate financially in the results they create.

Compensation increases again as responsibility expands into Regional Management and multi-club leadership.

WHAT YOU'LL OWN

• Membership sales and net membership growth
• Personal training sales and recurring revenue
• Sales activity, leads, appointments and conversion
• Hiring, coaching and developing your team
• Member retention and experience
• Payroll and labor efficiency
• Club operations and standards
• Weekly and monthly KPIs
• Community outreach and local growth
• Developing future leaders underneath you

This is a hands-on leadership role. Great managers coach, sell, solve problems and develop people who can eventually perform without them.

EXPERIENCE

We strongly prefer candidates who have already held a leadership role inside the fitness industry — General Manager, Assistant Manager, Fitness Director, PT Manager, Sales Manager or a comparable position.

You should understand personal training as a business through personally selling PT, managing PT production, leading trainers responsible for sales, or running a PT department.

NOT FROM THE FITNESS INDUSTRY?

This role may still be for you.

If you’ve built teams, owned revenue, led a high-performance sales organization or operated a business in another industry and genuinely believe your experience translates, don’t just submit an application and hope we notice it.

OUR CULTURE

We are people-first and performance-driven.

You’ll get coaching, clear expectations, resources, recognition and direct feedback. You’ll work with ambitious people, compete, attend events, celebrate wins and have fun building something.

And you’ll work hard.

We’re transparent about both because we’re looking for genuine culture fits, not simply someone to fill a management opening.

We want someone who creates activity when there is none, likes having a scoreboard, can sell and teach others to sell, holds people accountable while developing them, and is confident enough to lead while remaining humble enough to be coached.

Our goal is 50 locations. Many of the leadership positions we’re going to need along the way don’t even exist yet.

For the right person, joining at this stage could be a career-defining move.

If you’ve been looking for the opportunity where your ability, ambition and compensation can finally grow together, this may be it.

Bring the experience. Bring the drive.

We’ll bring the platform, the support and the opportunity to see how far you can take it.