General Manager GM

D1 Training - Upper Westside Atlanta; Atlanta (GA); On-site; USD 45,000 - 75,000; Full time

Job summary

A leading fitness training facility in Atlanta seeks a dynamic General Manager to inspire staff, drive sales, and enrich community engagement. This role combines leadership with a passion for fitness, ensuring exceptional member experiences and growth. Ideal candidates are motivated, energetic, and have prior experience in gym management and sales.

Benefits

Complimentary gym membership for yourself, spouse & kids

Opportunity to work with top-tier coaches

Involvement in the Atlanta fitness community

Clear growth path for results-driven individuals

Qualifications

• Experience as GM, Sales Manager, or Assistant GM in a gym or fitness facility.
• Strong sales skills with a track record of meeting sales targets.
• Ability to build community and foster relationships.

Responsibilities

• Drive sales and membership growth through leadership and effective sales strategy.
• Build and train a high-performing team in alignment with fitness goals.
• Manage daily operations ensuring a top-tier customer experience.

Skills

Leadership

Sales

Customer Service

Motivational Skills

Job description

Benefits:

Bonus based on performance

Competitive salary

Free uniforms

Paid time off

Training & development

WE’RE HIRING: ROCKSTAR GENERAL MANAGER — D1 TRAINING UPPER WESTSIDE ATLANTA

Are you a high-energy leader who can sell water to a fish, inspire a team, and turn your passion for fitness into a six-figure reality? Do you love the idea of building something meaningful, transforming lives, and becoming the heartbeat of a thriving fitness community? If so, D1 Training Upper Westside Atlanta wants YOU to be our next General Manager.

This isn’t just another gym job. This is a leadership opportunity to own the success of our facility—from driving revenue and boosting membership to building a team culture that crushes turnover and changes lives.

We’re looking for a motivated, magnetic, and mission-driven GM to help us scale our impact and take our gym to the next level. If you're someone who thrives in a fast-paced, people-first environment, loves a good challenge, and can sell with authenticity and confidence, keep reading.

ABOUT D1 TRAINING

D1 Training is a nationally recognized athletic-based training facility focused on character building, sports performance, and overall fitness for youth and adults. We’re not your average gym—we’re a team, a community, and a movement. At D1 Upper Westside Atlanta, we are committed to making fitness inspiring, fun, and accessible for all ages—from young athletes to busy professionals.

YOUR MISSION AS GENERAL MANAGER

As GM, you will be the face, voice, and energy of our gym. You’ll lead the sales strategy, inspire and manage a team of trainers and front desk staff, and make our space feel like a second home for every member who walks in.

Your #1 goal? Grow membership. Keep our community engaged. Crush turnover. And have a ton of fun while doing it.

WHAT YOU’LL BE RESPONSIBLE FOR

Drive Sales & Membership Growth: You live and breathe selling. You’re not afraid of a commission-based structure—because you’re THAT good. You believe every tour is a closed deal waiting to happen.

Lead by Example: You're on the floor, greeting members by name, celebrating wins, and coaching your team with energy and intention.

Build a High-Performing Team: Hire, train, schedule, and develop staff who share your passion for fitness and customer service excellence.

Retain Members & Reduce Churn: You’ll implement community-building events, lead outreach efforts, and ensure every member feels seen, heard, and valued.

Manage Daily Operations: From opening and closing procedures to inventory and scheduling, you’ll keep the gym running like a well-oiled machine.

Deliver an Exceptional Member Experience: You’ll uphold the D1 standard of excellence in cleanliness, hospitality, and overall vibe.

️ WHO YOU ARE

A natural-born leader and motivator who thrives in high-energy environments.

A fitness industry pro with prior GM, Sales Manager, or Assistant GM experience at a gym, training facility, or boutique fitness studio.

A sales superstar who loves building relationships and turning a "maybe" into a "YES!" (Previous sales targets met or exceeded? Tell us!)

A community builder who gets excited about creating events, programs, and partnerships that bring people together.

A people person who’s approachable, fun, and firm when needed. Your team respects you and your members trust you.

A resilient multi-tasker who thrives on variety and doesn’t crumble when things get chaotic.

Someone who understands that the gym world isn’t always 9–5 and is comfortable with flexible hours, including evenings and weekends.

BONUS POINTS IF YOU:

Have experience working with youth fitness programs or sports performance training

Have a background in athletic training, coaching, or competitive sports

Can’t stand mediocrity and love finding ways to improve systems and processes

Have a list of referrals from members or team members who say you changed their gym experience for the better

COMPENSATION & PERKS

Base salary + uncapped commission

Complimentary gym membership for yourself, spouse & kids

Opportunity to work with top-tier coaches and support youth athletic development

Involvement in the Atlanta fitness community with a growing and mission-driven brand

A clear growth path for those who deliver results

READY TO BE A GAME-CHANGER?

If you’re the kind of person who walks into a room and immediately brings it to life, who loves connecting with people, and who wants to make an impact AND make bank—this is your shot.

Submit your resume with a note telling us why you're the perfect GM for D1 Upper Westside Atlanta. We don’t just want experience—we want energy, leadership, and vision.

Let’s build something amazing together.