General Manager

100% Chiropractic Franchise; Richmond (VA); On-site; USD 60,000 - 70,000; Full time

Job summary

100% Chiropractic Franchise is seeking a passionate General Manager for their Gold’s Gym location in Richmond, VA. You will lead a dedicated team, ensuring exceptional member experiences while driving community engagement and operational excellence. Candidates should have extensive management experience and a love for fitness, making a significant impact on their local gym culture.

Benefits

Health, Dental & Vision Insurance

Paid Time Off

401K

Qualifications

• 5+ years of professional experience in fitness, retail, or hospitality.
• Strong experience in team development and operational management.
• Entrepreneurial mindset and customer-focused approach.

Responsibilities

• Oversee day-to-day operations and maintain a welcoming gym environment.
• Manage budgets, staffing, and payroll efficiently.
• Lead sales strategies and coaching for exceptional customer service.

Skills

Leadership

Sales

Customer Service

Communication

Education

High school diploma required

Associate or Bachelor's degree preferred

Job description

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General Manager – Gold’s Gym

General Manager – Gold’s Gym

Ready to lead an energetic team in a fast-paced fitness environment? Gold’s Gym Swift Creek is searching for a passionate, results-driven General Manager who’s ready to take charge, build community, and elevate member experiences. If you're a natural leader with a love for fitness and a talent for inspiring others — we want to hear from you!

Why Join Gold’s Gym Swift Creek?

• Be part of an iconic fitness brand with a legacy of strength and innovation.
• Lead a dynamic team in a high-energy, supportive environment.
• Help shape a vibrant gym culture for our diverse, motivated members.
• Make a real impact through team development, customer service excellence, and strategic growth.
• Benefits:
• Health, Dental & Vision Insurance
• Paid Time Off
• 401K
  
  

What You’ll Do

Leadership & Management

• Oversee day-to-day operations, maintaining a clean, safe, and welcoming gym.
• Manage and optimize operational budgets, staffing, and payroll.
• Hire, train, mentor, and schedule a high-performing team.
• Drive performance through motivation, accountability, and continuous improvement.
  
  
  

Sales & Customer Experience

• Lead the gym’s sales strategy, ensuring systems and outreach programs are effectively executed.
• Deliver and coach top-tier customer service in a high-volume environment.
• Resolve customer concerns with empathy and professionalism.
• Organize and promote monthly in-gym events in collaboration with corporate marketing.
  
  
  

What You Bring to the Table

• 5+ years of professional experience, preferably in fitness, retail, or hospitality.
• Leadership experience in team development, operations, and budget management.
• Sales-minded with the ability to execute promotional outreach and meet KPIs.
• Passion for fitness, wellness, and helping others achieve their goals.
• Strong interpersonal and communication skills, both verbal and written.
• Entrepreneurial mindset with a hands-on approach and a drive for excellence.
• High school diploma required; Associate or Bachelor's degree in business or a related field preferred.
• CPR Certification (or willingness to obtain upon hire).
  
  
  

Other Details

• Location - Currently hiring for Swift Creek & The Fan
• Relocation Assistance: Not available for this position
• Position Type: Full-Time, On-Site
  
  
  

If you're ready to grow your career, lead with purpose, and thrive in a people-first environment — apply now!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management and Manufacturing

• Industries

  Medical Practices

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