General Manager

Ralph Lauren; Orlando (FL); On-site; USD 65,000 - 95,000; Full time

Job summary

Ralph Lauren is seeking a General Manager for their Orlando location. The successful candidate will focus on developing leadership talent while ensuring sales performance and profit goals are met. This role requires optimizing customer engagement and executing strategic initiatives that align with brand expectations.

Ideal candidates bring retail management experience in high-volume settings, strong communication skills, and a proven ability to develop teams. A college degree or equivalent is preferred.

Qualifications

• Retail Management or similar industry experience in a complex, high-volume specialty environment preferred.
• Ability to communicate effectively with customers and store personnel.
• Proven track record of success in maintaining positive relationships with customers and management.

Responsibilities

• Direct responsibility for sales and profit performance.
• Own strategic planning and execution of company initiatives.
• Create a consistent customer experience aligned with brand expectations.
• Lead community outreach efforts.
• Set talent strategy for building and developing a team.

Skills

Leadership talent development

Sales and profit performance

Customer engagement optimization

Team building and development

Business acumen

Planning and prioritization

Education

College Degree or equivalent

Job description

Position Overview

As the General Manager, you are responsible for focusing on developing leadership talent, running a profitable business and executing strategic initiatives to deliver an exceptional customer experience and exceed financial results. Success is achieved through optimizing customer engagement, deliberate talent development and increasing overall productivity, while delivering the highest level of brand integrity standards. You are the link between the brand vision and how it comes to life in your store.

Essential Duties & Responsibilities

• Direct responsibility for sales and profit performance, ensuring sales & margin goals are met
• Own strategic planning and execution of company initiatives, optimizing impact for your store location
• Create a consistent customer experience aligned to RL brand expectations by setting a vision to inspire your store team
• Shape a client development strategy and lead community outreach efforts in your market
• Set talent strategy for your store, building and developing a team with the customer at its core, who can deliver on your vision
• Source, recruit and retain high performing talent through continuous feedback and coaching
• Educate and train team to build new skills and enhance capabilities
• Maintain exceptional productivity standards through impeccable process management including inventory and store shrink goals
• Champion use of new technology in support of New Ways of Selling techniques and More Ways to Shop to drive business result
• Uphold all company policies and procedures
• Provide feedback to cross-functional partners, identifying high profit potential and category business trends for your store market
• Ensure sales floor and all store standards exceed expectations at all times
• Create an inclusive environment aligned to core Ralph Lauren Company values and Cultural Focus Areas

Experience, Skills & Knowledge

• College Degree or equivalent a plus
• Retail Management or similar industry experience in a complex, high-volume or high-profile specialty environment preferred
• Ability to effectively communicate with customers and store personnel
• Ability to maneuver around the sales floor, stock/dressing room, cashwrap and office; work around/with chemicals, lift/climb up to 30 lbs. and climb moderately
• Ability to operate the register, stand, move and walk for multiple hours
• Ability to work a flexible schedule to meet the needs of the business, which will require day, evening, weekends and may include overnight shifts and travel (as required)
• Proven track record of success, including a demonstrated ability to build and maintain positive working relationships with customers, management and co-workers.
• Business acumen
• Strong planning and prioritization/time management skills

Ralph Lauren will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance laws. Please note background checks will be evaluated individually.