Gap Senior Manager, Brand Marketing - Collaborations & Partnerships - Gap

Gap; New York (NY); Hybrid; USD 150,000 - 190,000; Full time

Job summary

Gap in New York seeks a Senior Manager of Collaborations & Partnerships to lead the end-to-end strategy for brand collaborations and GapStudio. You will shape the calendar, cultivate partners, and ensure flawless execution across all marketing channels.

This role sits on the Marketing team and partners with creative, media, retail, and loyalty teams to keep Gap at the center of cultural conversations while delivering measurable impact.

Qualifications

• Lead brand collaborations and strategic partnerships.

Responsibilities

• Concept and execute high-impact brand collaborations, partnerships and GapStudio marketing strategies across channels.
• Ensure executional excellence across paid media, social, retail, site, digital, loyalty and PR.

Job description

About Gap

Gap has always been about optimistic American style. Starting with our very first store on Ocean Avenue in San Francisco, opened almost 50 years ago by Doris and Don Fisher. The thread that's run through those five decades is the phenomenal people that make up our brand - our employees and our customers. People who are rooted in the legacy that makes Gap what it is, but who are also focused on the future. People who want to leave the world better than they found it.

We've built our brand on staying true to our roots while always being out in front of what's next. If you want to be part of an iconic American brand, and help lead the way for where we're headed, we'd love to have you join us.

About the role

The Senior Manager of Collaborations & Partnerships is a strategic leader and brand steward responsible for positioning Gap at the epicentre of cultural conversation and elevating brand visibility in collaboration and cultural product spaces that matter. A critical role on the Marketing team, this role drives the end-to-end vision, development, and execution of all brand collaborations, strategic partnerships and GapStudio.This role will focus on concepting, cultivating and executing high-impact, culturally-relevant brand collaborations, strategic partnerships and GapStudio marketing and creative strategies, ensuring executional excellence across all Marketing channels and customer touchpoints, including paid media, social, retail, site, digital, loyalty, PR