Front End Operations Manager – Lead, Build, and Inspire in Wellness + Healthcare

Thrive Proactive Health; Virginia Beach (VA); On-site; USD 65,000 - 85,000; Full time

Job summary

Thrive Proactive Health is seeking a Front End Operations Manager to lead front desk operations, improve client experience, and enhance revenue cycle management processes. This leadership role requires a proactive individual with experience in healthcare operations, excellent communication skills, and a focus on team development. The ideal candidate will drive client engagement and ensure seamless service delivery in a dynamic healthcare environment.

Benefits

Competitive salary based on experience

Performance bonuses

Leadership development opportunities

Collaborative team culture

Qualifications

• 3+ years in wellness, fitness, healthcare operations, or front desk leadership.
• Proven people management and coaching skills.
• Familiarity with RCM processes and basic insurance billing.

Responsibilities

• Lead and coach the Front Desk team for engagement and operations.
• Support RCM processes including collections and AR management.
• Implement client engagement strategies and marketing efforts.

Skills

Communication

Problem-Solving

People Management

Coaching

Accountability

Positive Attitude

Conflict Resolution

Strategic Thinking

Tools

Mindbody

QuickBooks

Job description

Are you a proactive, people-driven leader with a passion for wellness and healthcare?

Thrive Proactive Health is seeking a Front End Operations Manager to lead our Front Desk, Client Experience, and Marketing Engagement teams while supporting business admin and Revenue Cycle Management (RCM) functions.

This is a leadership role, not just an administrative position. We’re looking for an operator, systems-builder, and people-developer—someone who brings focus, structure, and accountability to front-end operations. You’ll play a critical part in driving client engagement, optimizing systems and processes, and building a positive, proactive culture in our growing clinic.

Your Impact as Front End Operations Manager

Lead and coach the Front Desk team—build engagement, ensure accountability, and create a warm, seamless client journey
Support RCM processes—assist with payment posting, collections, AR management, and coordinate with the RCM Manager for smooth billing operations
Improve systems and processes—reduce complexity, minimize rework, and help define clear procedures and SOPs for front-end operations
Implement client engagement strategies—boost retention, build relationships, and inspire proactive care
Execute tactical marketing efforts—ensure Thrive stays top-of-mind for physicians, clients, and new leads through social media, email, and in-house campaigns
Manage business admin tasks—support payroll, compliance reports, and quarterly operational requirements
Drive accountability, metrics, and continuous improvement across the front-end team

About Us

At Thrive, we’re on a mission to inspire, equip, and move people into action to live their best lives. We deliver a unique, proactive model of healthcare that integrates Physical Therapy, Chiropractic, Acupuncture, Massage, Fitness, and more—designed to empower clients to stay well, not just get well.

Key Responsibilities

• Lead and manage the Front Desk team: daily huddles, coaching, accountability, and engagement

• Elevate the client experience: deliver welcoming, seamless service that encourages retention and proactive care

• Support RCM processes: assist with payment posting, collections, AR tracking, and collaborate with the RCM lead

• Implement tactical marketing campaigns: engage physicians, clients, and the community through email, social media, and in-house promotions

• Monitor key metrics: client engagement, conversion rates, AR days, and schedule fills to drive improvements

• Manage business admin tasks: payroll processing, compliance reports, and quarterly operational requirements

• Champion a culture of proactive care: promote client education, cross-service engagement, and wellness-centered outcomes

Ideal Candidate

️ A people-focused leader—skilled in training, coaching, conflict resolution, and building team culture
️ A systems builder—loves creating structure, defining processes, and improving workflows
️ A strategic thinker—anticipates outcomes, solves problems, and refines details to drive results
️ Calm under pressure, grounded, and solutions-oriented
️ Healthcare experience (Front Desk, billing, or operations) preferred

What You’ll Bring

• 3+ years of experience in wellness, fitness, healthcare operations, medical billing, or front desk leadership

• Proven people management and coaching skills

• Familiarity with RCM processes and insurance billing basics

• Understanding of marketing fundamentals (social media, email, client outreach)

• Excellent communication, problem-solving, and accountability skills

• Positive, proactive attitude with a growth mindset

• Ability to learn tools like Mindbody, QuickBooks, and marketing platforms

Why Join Thrive?

• Be part of an innovative, growing healthcare practice

• Work in a collaborative, proactive environment where your ideas matter

• Competitive salary based on experience + performance bonuses

• Opportunities for leadership development and training

• Supportive team culture that values learning, resilience, and excellence

Location & Schedule

• Virginia Beach, VA

• Full-time, in-person role (M-F, 40 hours per week)

• Open to discussing part-time for the right candidate

How to Apply

Ready to lead with heart and hustle?
Click Apply Now and include:
Your resume
A brief cover letter sharing why this role excites you and how your experience aligns with our mission