Freelance Web Designer – Shopify Children’s Brand

Twine

United States

On-site

USD 60,000 - 90,000

Full time

14 days+

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Job summary

Twine in the United States seeks an experienced Shopify web designer to refine an existing site for a playful, kids-focused brand. You will implement typography, spacing, layouts, and visual hierarchy directly in Shopify, not just mocks.

Deliver polished, accessible designs with warm, colourful palettes, ensuring desktop and mobile consistency, and align with the brand artwork. The main scope is completed within seven days with clear collaboration.

Qualifications

  • Proven experience designing and implementing Shopify websites, with a strong eye for children’s or illustrated brands.
  • Portfolio demonstrating work with playful, character-led visual styles.
  • Direct Shopify site implementation (not just mockups).
  • Strong understanding of visual hierarchy, colour theory, and user experience for both children and parents.
  • Ability to deliver polished, engaging, and accessible designs within tight deadlines.

Responsibilities

  • Refine and implement improvements to typography, spacing, layouts, and visual hierarchy across the Shopify site.
  • Enhance product presentation and integrate playful backgrounds while maintaining a clean, user-friendly navigation.
  • Apply warm, cheerful colour palettes and rounded, friendly layouts that reflect a polished entertainment-brand feel.
  • Ensure strong character presence and readable typography throughout the site.
  • Maintain consistency and quality across both desktop and mobile experiences.
  • Collaborate closely to ensure the website aligns with the brand’s established visual identity and character artwork.
  • Complete the main scope of work within a seven-day timeframe.

Skills

Shopify design
Visual hierarchy
Typography
Responsive design
Color theory
Communication

Tools

Shopify theme customization

Job description

Join an independent Australian children’s publishing and entertainment brand seeking a creative Shopify web designer to elevate an existing website. The site already features established products, content, branding, and illustrated animal character artwork, so your focus will be on refining the visual presentation rather than a full rebuild. You will enhance typography, spacing, layouts, visual hierarchy, product displays, backgrounds, colour treatments, and ensure consistency across desktop and mobile. The ideal candidate will bring a warm, colourful, playful, and storybook-inspired approach, creating a polished 2D cartoon and character-led feel that appeals to both children and parents. Direct implementation of improvements in Shopify is required, not just mockups. Experience with children’s, illustrated, publishing, toy, animation, entertainment, or colourful consumer brands is highly valued. The main work must be substantially completed within seven days of starting.

Deliverables
  • Refine and implement improvements to typography, spacing, layouts, and visual hierarchy across the Shopify site
  • Enhance product presentation and integrate playful, illustrated backgrounds while maintaining a clean, user-friendly navigation
  • Apply warm, cheerful colour palettes and rounded, friendly layouts that reflect a polished entertainment-brand feel
  • Ensure strong character presence and playful yet readable typography throughout the site
  • Maintain consistency and quality across both desktop and mobile experiences
  • Collaborate closely to ensure the website aligns with the brand’s established visual identity and character artwork
  • Complete the main scope of work within a seven-day timeframe
Requirements
  • Proven experience designing and implementing Shopify websites, with a strong creative eye for children’s or illustrated brands
  • Portfolio demonstrating work with playful, character-led, or entertainment-focused visual styles
  • Proficiency in Shopify theme customization and direct site implementation (not just mockups)
  • Strong understanding of visual hierarchy, colour theory, and user experience for both children and parents
  • Ability to deliver polished, engaging, and accessible designs within tight deadlines
  • Excellent communication skills and responsiveness
  • Experience with children’s publishing, toys, animation, or entertainment brands is a plus
  • Availability to start immediately and complete the main work within seven days
About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

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