Freelance Senior Art Director

GSW, powered by Syneos Health; United States; On-site; USD 74,000 - 105,000; Full time

Job summary

GSW, powered by Syneos Health is seeking a Senior Freelance Art Director to lead brand concepts and art direction for healthcare advertising campaigns. You will partner with copywriters, guide visual direction, and oversee designers and external creatives to ensure brand consistency.

You will mentor teammates, manage workflow, and present ideas to clients while staying current with industry and brand trends relevant to assigned accounts.

Qualifications

• 3+ yrs advertising agency experience required.

Responsibilities

• Brand “owner” at the Sr. Art Director level.
• Partners with copywriters on brand and concept development
• Demonstrates ownership of assigned brand by continually coming up with new ideas proactively
• Collaborates with creative, account services, production, and extended team members
• Provides mentorship, guidance, and support to other artists within the group
• Acts as a hands-on art director
• Presents and sells ideas internally and to clients
• Manages creative process, work flow, workload, and resources among the art group
• Provides art direction to and empowers Studio Designers, photographers, illustrators, and other external collaborators
• Keeps up to date with trends in branding, marketing, advertising, and related communications industries
• Keeps up to date with trends within the industries specific to assigned accounts
• Is knowledgeable about products and services specific to assigned accounts
• Owns brand art “revisions” and is responsible for partnering with Studio Production Designer for overflow periods (i.e. launch)
• Oversees,implements and is keeper of visual brand mandatories and consistencies

Skills

Adobe suite

Advertising agency experience

Conceptual Creativity

Providing Direction

Industry Knowledge

Job description

Description

You inspire creativity. With keen aesthetic judgement and a well-managed plan, you are a natural at coming up with creative ideas and solutions to support clients. There is never a time when you are not thinking of new ideas, and your clients appreciate your dedication to providing high quality and impactful campaigns. Such talent and guidance make you the right fit for this impactful Freelance Senior Art Director role with GSW.

Duties may include, but not limited to all or some of the following:

• Brand “owner” at the Sr. Art Director level
• Partners with copywriters on brand and concept development
• Demonstrates ownership of assigned brand by continually coming up with new ideas proactively
• Collaborates with creative, account services, production, and extended team members
• Provides mentorship, guidance, and support to other artists within the group
• Acts as a hands-on art director
• Presents and sells ideas internally and to clients
• Manages creative process, work flow, workload, and resources among the art group
• Provides art direction to and empowers Studio Designers, photographers, illustrators, and other external collaborators, such as broadcast producers and directors
• Keeps up to date with trends in branding, marketing, advertising, and related communications industries
• Keeps up to date with trends within the industries specific to assigned accounts
• Is knowledgeable about products and services specific to assigned accounts
• Owns brand art “revisions” and is responsible for partnering with Studio Production Designer for overflow periods (i.e. launch)
• Oversees,implements and is keeper of visual brand mandatories and consistencies

Requirements:

• 3+yrs advertising agency experience required.
• Healthcare advertising agency experience nice to have.
• Proficiency in all adobe suite programs
• Conceptual Creativity: Ability to think in abstract terms; can make connections between unrelated notions; can formulate innovative ideas where others cannot; seen as original and value-added in brainstorming sessions.
• Providing Direction: Can establish clear directions based on objectives; distributes the workload appropriately based on skill sets and talents; communicates well with others on the progress of work and results.
• Industry Application: Picks up on technical things quickly; is good at learning new industry, company, product, and/or technical knowledge developments of the client's business as well as the agency business; has the functional and technical knowledge and skills to do the job at a high level of accomplishment.

The anticipated hourly rate for this position is $65 but may vary based on various factors such as the candidate's qualifications, skills, competencies and proficiency for the role.

At GSW, we are dedicated to building a diverse, inclusive and authentic workplace. If your past experience doesn’t align perfectly, we encourage you to apply anyway. At times, we will consider transferable skills from previous roles. We also encourage you to join our Talent Network to stay connected to additional career opportunities.

GSW is a full-service healthcare communications agency that goes beyond advertising to create personalized brand experiences that involve, inspire, educate and activate people through ongoing brand journeys. As one of the world's ten most-awarded healthcare advertising agencies, GSW is hell-bent not to replace the same old with the same old. This is achieved through a provocative premise — if other brands communicated the way healthcare brands do, how many customers would they have? GSW turns against this premise through discovery of beneath-the-surface customer insights that we impact with stories, simplicity and authenticity.

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Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)

Syneos Health has a voluntary COVID-19 vaccination policy. We strongly encourage all employees to be fully vaccinated. Additionally, certain local governments or Syneos Health customers may have vaccine requirements that apply to some of our employees. These employees are required to submit proof of vaccination to Syneos Health and maintain compliance with these requirements.

As a Syneos Health freelance, temporary, or contract employee, you may be eligible to participate in the Company 401k match and benefits such as paid time off or benefits through provisions in the Affordable Care Act or State-specific requirements depending on the terms of your employment. Syneos Health complies with all applicable federal, state, and municipal paid sick time requirements for temporary/freelance/contract employees.