Freelance Marketo Email Specialist | Remote-First

Current; United States; Remote; USD 69,000 - 96,000; Full time

Job summary

Current is seeking a Freelance Marketo Email Specialist to build, test, and launch email programs in Marketo for multiple client brands. This execution-only contract role involves turning briefs into working programs, building responsive templates and modules, and ensuring flawless sends with minimal oversight.

You will work across campaigns, flows, and personalization using tokens, snippets, and dynamic content, while adhering to Marketo standards and accessibility guidelines.

Qualifications

• At least 3 years of hands-on experience building and deploying email campaigns in Marketo Engage.
• Strong working knowledge of Marketo programs, smart lists, smart campaigns, tokens, snippets, and dynamic content.
• Proficiency in HTML and CSS for email, including responsive and hybrid coding and Marketo template syntax.
• Experience with email rendering and QA tools such as Litmus or Email on Acid.
• A detail-oriented QA process that catches errors in logic, links, and personalization before launch.
• Experience working across multiple clients or Marketo instances, adapting quickly to different setups.
• Clear, proactive communication, including flagging risks early and giving accurate time estimates.
• Ability to work independently, take direction well, and hit deadlines across overlapping requests.

Responsibilities

• Build and launch email programs in Marketo, including one-off sends, nurture streams, engagement programs, and triggered campaigns.
• Develop and maintain responsive email templates and modular components in HTML and CSS, using Marketo's template syntax, variables, and editable sections.
• Set up smart lists, smart campaigns, flow steps, and segmentations that match the targeting and logic in the brief.
• Use tokens, dynamic content, and snippets to personalize emails and keep programs easy to clone and reuse.
• QA every email before launch: rendering across clients and devices (Litmus/Email on Acid), links, tokens, personalization fallbacks, and list logic.
• Manage program structure, naming conventions, and folder organization for multiple client instances.
• Build to the brief and requirements provided, and flag gaps or errors in the request before they become problems in the send.
• Communicate status, timelines, and blockers clearly with your internal point of contact.
• Document builds and processes so other team members can pick up, update, or reuse the work.
• Follow established Marketo, deliverability, and accessibility standards on every build.

Skills

Marketo Engage

HTML & CSS

Independent work

Deadline driven

Clear communication

Tools

Litmus

Email on Acid

Job description

Current is seeking a Freelance Marketo Email Specialist to build, test, and launch email programs in Marketo for multiple client brands. This execution-only contract role involves turning briefs into working programs, building responsive templates and modules, and ensuring flawless sends with minimal oversight.

You will work across campaigns, flows, and personalization using tokens, snippets, and dynamic content, while adhering to Marketo standards and accessibility guidelines.