Freelance Digital Analytics Specialist

FreeUp; Saint Petersburg (FL); Remote; USD 41,328 - 68,880; Part time

Job summary

A dynamic digital solutions company is seeking a Freelance Digital Analytics Specialist to provide insights on website performance. Responsibilities include managing Google Analytics, Google Search Console, and Google Tag Manager, as well as uploading data exports into Datorama and Power BI. Candidates should have proven expertise in analytics and strong problem-solving skills. This freelance opportunity is ideal for detail-oriented professionals with a solid understanding of digital marketing.

Qualifications

• Proven experience with Google Analytics, including advanced features and reporting.
• Strong knowledge of Google Search Console and its applications in SEO.
• Expertise in setting up and managing event tagging within Google Analytics.
• Proficiency in Google Tag Manager for managing tags, triggers, and variables.
• Experience with uploading data exports into Datorama and Power BI via FTP.
• Solid understanding of HubSpot backend.
• Excellent problem-solving skills and attention to detail.

Responsibilities

• Set up, manage, and analyze data to provide insights on website performance and user behavior.
• Monitor website traffic, performance, and SEO metrics to ensure the health of our digital presence.
• Implement and manage event tracking within Google Analytics to measure user interactions and key conversions.
• Create, manage, and troubleshoot tags to efficiently track and manage website data.
• Upload data exports into Datorama and Power BI via FTP, ensuring accurate and timely data integration.
• Leverage HubSpot expertise to optimize CRM processes, manage campaigns, and analyze customer data.

Skills

Google Analytics

Google Search Console

Event Tagging

Google Tag Manager

Data Exports

HubSpot

Problem-solving skills

Attention to detail

Job description

FreeUp is looking for a skilled Freelance Digital Analytics Specialist for a unique project. If you have expertise in Google Analytics, Google Search Console, Event Tagging, and Google Tag Manager, we want to hear from you!

Key Responsibilities:

• Google Analytics: Set up, manage, and analyze data to provide insights on website performance and user behavior.
• Google Search Console: Monitor website traffic, performance, and SEO metrics to ensure the health of our digital presence.
• Event Tagging: Implement and manage event tracking within Google Analytics to measure user interactions and key conversions.
• Google Tag Manager: Create, manage, and troubleshoot tags to efficiently track and manage website data.
• Data Exports: Upload data exports into Datorama and Power BI via FTP, ensuring accurate and timely data integration.
• HubSpot: Leverage HubSpot expertise to optimize CRM processes, manage campaigns, and analyze customer data.

Required Skills:

• Proven experience with Google Analytics, including advanced features and reporting.
• Strong knowledge of Google Search Console and its applications in SEO.
• Expertise in setting up and managing event tagging within Google Analytics.
• Proficiency in Google Tag Manager for managing tags, triggers, and variables.
• Experience with uploading data exports into Datorama and Power BI via FTP.
• Solid understanding of HubSpot backend.
• Excellent problem-solving skills and attention to detail.