Franchise Communications Lead: Internal & PR Strategy

Winmark – the Resale Company; Plymouth (MN); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Low-premium health plan

Dental insurance

Company-paid life insurance

Short-term disability insurance

Profit sharing

401(k) retirement plan

Job summary

A resale corporation in Plymouth, MN, is seeking a Senior Communications Specialist to lead internal and franchise messaging across its brands. This role involves developing communication strategies, translating business goals into clear messaging, and managing communications across various channels. Candidates should have a bachelor’s degree in communications, along with 3–5 years of relevant experience. Strong organizational skills and the ability to simplify complex ideas are essential. Benefits include health plans and a 401(k).

Qualifications

• 3–5 years of experience in communications, PR, or marketing.
• Experience supporting cross‑functional initiatives.
• Interest in AI tools and emerging marketing technologies.

Responsibilities

• Lead communication plans for key programs.
• Translate business initiatives into clear, actionable messaging.
• Execute internal and franchisee communications across channels.

Skills

Strong writing and editing skills

Ability to manage multiple projects

Highly organized

Experience with content development

Education

Bachelor’s degree in communications or related field

Job description

A resale corporation in Plymouth, MN, is seeking a Senior Communications Specialist to lead internal and franchise messaging across its brands. This role involves developing communication strategies, translating business goals into clear messaging, and managing communications across various channels. Candidates should have a bachelor’s degree in communications, along with 3–5 years of relevant experience. Strong organizational skills and the ability to simplify complex ideas are essential. Benefits include health plans and a 401(k).