Fractional Growth & Commercial Analytics Lead

Krotos; United States; Remote; GBP 71,635,000 - 104,698,000; Full time

Job summary

Krotos is seeking a Senior Growth Analytics professional to turn data into a single commercial truth and drive recurring revenue growth. You will audit key data sources, build a simple scoreboard, and identify top opportunities with a clear path from insight to action.

You will partner with Product, Growth and Enterprise, applying strong SQL and rigorous validation to propose experiments and measurable outcomes that move the business forward.

Qualifications

• Strong SQL is mandatory.
• Comfortable independently querying and validating raw data rather than relying entirely on dashboards.
• Experience with tools such as BigQuery, Mixpanel, ChartMogul, Chargebee and similar platforms is highly desirable.

Responsibilities

• analyse acquisition, activation, retention, expansion and revenue
• connect product behaviour to commercial outcomes
• analyse cohorts and customer segments
• evaluate channel performance based on customer quality, not vanity metrics
• help Product and Growth design measurable experiments
• validate whether experiments actually worked
• identify instrumentation and tracking gaps
• work with Engineering when data pipelines need fixing
• translate complex analysis into simple commercial recommendations

Skills

SQL

Cohort analysis

Funnel analysis

Experimentation

Data storytelling

A/B testing

Tools

BigQuery

Mixpanel

ChartMogul

Chargebee

Job description

Location: Remote Europe, ideally UK / Greece

Job Type: Freelance agreement: 2 days per week initially, reducing to approximately 1 day per week once the core analytics system is established.

Reports to: CEO

About Krotos

Krotos builds creative audio software used by sound designers, filmmakers, video editors and content creators worldwide.

Our products have been used on major productions including Game of Thrones , Avengers and The Lord of the Rings . We are now building the next generation of AI-powered sound creation tools while growing our subscription and enterprise businesses.

We have plenty of data. Our challenge is turning it into clear, reliable commercial decisions.

That is where you come in.

Your Mission

Give Krotos one reliable commercial truth, explain why the numbers move, and identify where we should focus to grow recurring revenue.

This is not primarily a dashboard or reporting role.

We want someone who can answer questions such as:

• Why did MRR increase or decrease?
• What is actually driving churn?
• Which acquisition channels create customers who activate and retain?
• Which product behaviours predict long-term retention?
• Where is the biggest constraint in our growth funnel?
• Is an experiment actually working?
• What should we stop, scale or investigate next?

The Kind of Problems You'll Solve

You might discover that three systems report different MRR numbers.

We expect you to investigate the underlying data, determine why they disagree and establish which number the company should trust.

You might find that a paid acquisition channel looks efficient at signup but produces customers with poor activation or retention.

We expect you to identify that before we scale it.

You might find that users who perform a particular action during their first week retain significantly better.

We expect you to quantify the opportunity and recommend what Product or Growth should do about it.

The output we value is:

Insight → recommendation → action

not simply analysis.

Your First 45 Days

1. Establish One Commercial Truth

Audit our key commercial data sources, including:

• ChartMogul
• Chargebee
• BigQuery / our data warehouse
• Mixpanel
• website analytics
• advertising platforms
• Xero
• enterprise sales data

Define the authoritative source and metric definition for each key company number.

Resolve important discrepancies or clearly explain why they exist.

2. Build a Simple Commercial Scoreboard

Create a trusted view of the growth journey:

Acquisition → Activation → Retention → Revenue

Covering the handful of metrics leadership actually needs to run the company.

The goal is not another large dashboard.

The goal is that leadership can quickly understand:

Are we growing? Why? What is stopping us growing faster?

3. Identify the Biggest Opportunities

Identify and prioritise the 3–5 most important commercial opportunities or problems you find.

For each one tell us:

• What is happening?
• Why do you believe it is happening?
• What is the commercial impact?
• How confident are you?
• What should we do next?

Ongoing Responsibilities

You will:

• analyse acquisition, activation, retention, expansion and revenue
• connect product behaviour to commercial outcomes
• analyse cohorts and customer segments
• evaluate channel performance based on customer quality, not vanity metrics
• help Product and Growth design measurable experiments
• validate whether experiments actually worked
• identify instrumentation and tracking gaps
• work with Engineering when data pipelines need fixing
• translate complex analysis into simple commercial recommendations

not a reporting service.

We expect you to proactively identify things leadership has missed.

Technical Expectations

Strong SQL is mandatory.

You should be comfortable independently querying and validating raw data rather than relying entirely on dashboards.

You do not need to be a data engineer, but you must be technically strong enough to investigate inconsistencies yourself and clearly specify what Engineering needs to fix.

Experience with tools such as BigQuery, Mixpanel, ChartMogul, Chargebee and similar platforms is highly desirable.

Who We're Looking For

The ideal person has likely worked as a:

• Senior Growth Analyst
• Growth Analytics Lead
• Commercial Analytics Lead
• Head of Analytics in a smaller company

Ideally within:

• SaaS
• subscription businesses
• product-led growth
• consumer / prosumer software
• digital products

We particularly value experience in businesses where the analytics team was expected to answer:

"Why aren't we growing faster?" rather than simply fulfil reporting requests.

You should be excellent at:

• commercial and SaaS metrics
• SQL
• funnel analysis
• cohort and retention analysis
• experimentation
• segmentation
• analytical reasoning
• communicating complex findings simply
• distinguishing correlation from causation
• prioritising what matters

What We Don't Want

This role is probably not right for you if your main strength is:

• building dashboards
• producing weekly reports
• completing analytics tickets
• data engineering
• presenting large amounts of data without a recommendation

We care far more about finding the important insight than analysing everything.

How You'll Be Measured

Outcome 1: One Commercial Truth

Within 45 days, leadership agrees on definitions and authoritative sources for the company's core commercial metrics.

Outcome 2: Insight, Not Reporting

Each week leadership receives a concise view of:

What changed → Why → What matters → What we should do

Outcome 3: Material Growth Opportunities

Within 90 days, identify at least three evidence-backed opportunities that could materially improve acquisition, activation, retention, expansion or revenue.

Outcome 4: Measurable Experimentation

Major Product and Growth experiments have clear:

• hypotheses
• baselines
• success metrics
• measurement
• decision criteria

Why This Role Matters

Krotos is at a stage where better decisions can have a disproportionate impact on the company's trajectory.

You will have direct access to leadership, significant autonomy and the opportunity to influence decisions across Product, Marketing, Growth and Enterprise.

We are looking for someone who can help us build the habit:

Hypothesis → Experiment → Result → Decision.

What we offer

• The chance to shape the visual expression of genuinely innovative technology used by creators around the world.
• Meaningful ownership, direct access to decision-makers and the ability to see the commercial effect of your work.
• A remote, collaborative team working across sound, film, games, technology and AI.
• Room to experiment with modern creative and prototyping tools, while helping define responsible standards for how we use them.

Equal Opportunity

Krotos values different experiences, perspectives and backgrounds. Reasonable adjustments are available throughout the application and interview process.

Note: All offers are subject to eligibility to work in your base country (Remote Europe with preference: UK or Greece) and satisfactory references.