Founding Sales Lead

52 Limited; New York (NY); On-site; USD 120,000 - 200,000; Full time

Benefits offered by this job

Meaningful equity

Medical, dental, and vision coverage

Lunch stipend

Waterfront private office

Direct collaboration with founders

Opportunity to build and lead a sales組

AI-native tools to maximize selling时间

Job summary

52 Limited is seeking a Founding Sales Lead in Williamsburg, Brooklyn to build and lead the commercial organization from the ground up, reporting directly to the founders. The role requires owning the full sales cycle, developing a scalable playbook, recruiting and mentoring a team, and shaping the market approach for an AI-native hospitality platform aimed at independent hotels.

You will balance hands-on selling with strategic planning, using AI-powered workflows to maximize productivity and

Qualifications

• 3–10 years of sales experience with quota attainment in high-volume, short-sales-cycle environments.
• Experience building or significantly improving a sales process, playbook, or go-to-market motion.
• Proven success managing full sales cycles and closing deals independently.
• Experience mentoring, coaching, or managing sales representatives, formally or informally.
• Strong understanding of sales metrics, pipeline management, forecasting, conversion rates.
• Ability to balance hands-on selling with strategic planning and operational leadership.
• Excellent communication and consultative selling skills.
• Data-driven decision making with organizational skills.

Responsibilities

• Own the full sales cycle, from discovery and product demonstrations through negotiation and closing.
• Develop and refine a scalable sales playbook, including messaging and qualification criteria.
• Establish sales processes, pipeline management, forecasting, reporting, and performance metrics.
• Identify and prioritize target segments, developing strategies for independent hotel owners.
• Partner with GTM team to optimize outbound messaging, lead qualification, and conversions.
• Build and lead the sales organization, including recruiting, onboarding, coaching, and performance management.
• Collaborate with founders to share market insights, feedback, and product opportunities.
• Leverage AI and automation to streamline prospecting, research, and admin workflows.
• Take ownership of both individual performance and long-term commercial success.

Skills

Quota attainment

Build sales process

Full sales cycle

Mentoring/coaching

Sales metrics

Data-driven

AI tools

Entrepreneurial mindset

Tools

AI tools

Automation tools

Job description

How you fill your 52 weeks is your business. Helping you find your next opportunity is ours.

We are searching for a Founding Sales Lead for our client, an AI-native hospitality technology startup building the operating system for independent hotels. Following a record-setting seed funding round led by our client is expanding its team and looking for an experienced sales professional to build its commercial organization from the ground up.

This is a unique opportunity for a proven, high-performing closer who wants to continue selling while developing the sales strategy, processes, and team that will drive the company's next stage of growth. You'll work directly with the founders, own the sales function, and help shape how our client brings its platform to market.

As Founding Sales Lead, you will:

• Own the full sales cycle, from discovery and product demonstrations through negotiation and closing, while consistently meeting or exceeding revenue targets.
• Develop and refine a scalable sales playbook, including messaging, qualification criteria, objection handling, follow-up strategies, and customer handoffs.
• Establish sales processes, pipeline management practices, forecasting, reporting, and performance metrics.
• Identify and prioritize target customer segments, developing sales strategies tailored to independent hotel owners and operators.
• Partner with the go-to-market team to optimize outbound messaging, lead qualification, prospecting strategies, and conversion rates.
• Build and lead the sales organization, including recruiting, onboarding, coaching, and performance management.
• Collaborate directly with company founders to share market insights, customer feedback, competitive intelligence, and product opportunities.
• Leverage AI and automation to streamline prospecting, research, follow-up, and administrative workflows.
• Take ownership of both individual sales performance and the long-term success of the commercial organization.

Who we're searching for / About you:

• 3–10 years of sales experience, including a demonstrated history of exceeding quota in high-volume, short-sales-cycle environments, particularly SMB or mid-market.
• Experience building, launching, or significantly improving a sales process, playbook, or go-to-market motion.
• Proven success managing the full sales cycle and closing deals independently.
• Experience mentoring, coaching, or managing sales representatives, whether formally or informally.
• Strong understanding of sales metrics, pipeline management, forecasting, conversion rates, and sales performance optimization.
• Ability to balance hands-on selling with strategic planning and operational leadership.
• Excellent communication, relationship-building, and consultative selling skills.
• Highly organized, analytical, and accountable, with a data-driven approach to decision-making.
• Comfortable leveraging AI tools and automation to improve productivity and sales effectiveness.
• Entrepreneurial mindset and enthusiasm for building within a fast-moving, early-stage startup.
• Willingness to work collaboratively and in person with the team in Brooklyn five days per week.

Preferred qualifications:

• Experience selling hospitality technology, hotel
• Familiarity with independent hotels, owner-operated businesses, or short-term rental operators.
• Understanding of digital marketing, paid search, SEO, websites, or other revenue-generating technology solutions.
• Previous experience in an early-stage startup or as an early sales hire.
• Fluency in Spanish.

Logistics

• Employment Type: Full-time, direct hire
• Location: Williamsburg, Brooklyn, NY
• Compensation: Competitive cash compensation, uncapped earning potential, and meaningful equity.

Why Work with Our Client

Our client is building an AI-native platform to modernize how independent hotels operate, beginning with digital marketing and revenue‑generating workflows.

With strong early customer traction and significant seed funding, the company offers an opportunity to join at a pivotal stage of growth.

Benefits and opportunities include:

• Meaningful equity and uncapped earning potential.
• Comprehensive medical, dental, and vision coverage.
• Lunch and fitness stipend.
• Beautiful private waterfront office in Williamsburg.
• Direct collaboration with company founders.
• Opportunity to build and lead a sales organization from the ground up.
• AI-native tools and workflows designed to maximize selling time and minimize administrative work.

52 Limited encourages a diversity of applicants of all backgrounds and identities to apply. Let us know if you need reasonable accommodation during the application or interview process.