Founding Marketing Lead (Equity-Only | Remote)

Halo Technologies Inc; Atlanta (GA); Remote; USD 60,000 - 80,000; Full time

Job summary

Halo Technologies Inc is seeking a Founding Marketing Lead to spearhead all marketing efforts for an innovative GPS implant for pets. This equity-only role offers a unique opportunity to own the marketing strategy and lead a high-impact brand launch. Ideal candidates will have a proven track record in startup marketing, product launch experience, and a passion for emerging technology.

Qualifications

• 3–5+ years of experience in marketing, growth, or brand.
• Experience launching a product or crowdfunding campaign.
• Strong writing and messaging instincts.

Responsibilities

• Define brand voice and visual identity.
• Build and manage the pre-launch waitlist funnel.
• Handle press outreach, media kits, and launch coverage.

Skills

Brand Building

Go-to-Market Strategy

Content Creation

Community Engagement

Email Marketing

Job description

Founding Marketing Lead (Equity-Only | Remote)

Founding Marketing Lead (Equity-Only | Remote)

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Halo Technologies Inc provided pay range

This range is provided by Halo Technologies Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$60,000.00/yr - $80,000.00/yr

Location:Remote

Compensation:Equity only (0.25% – 1.0%)

Type:Full-Time

Start Date:ASAP

Equity Terms:4-year vesting with 1-year cliff (see below)

About HALO Technologies

HALO Technologies is building the world’s first fully self-powered GPS implant for pets—no collar, no charging, no compromise. Our implantable device is designed to protect pets, track wildlife, and support marine conservation, with future expansion into human defense and safety.

The tech is built. The patent is filed. The brand is taking form. Now, we’re looking for someone who can take all of that and launch it to the world.

About the Role

Location:Remote

Compensation:Equity only (0.25% – 1.0%)

Type:Full-Time

Start Date:ASAP

Equity Terms:4-year vesting with 1-year cliff (see below)

About HALO Technologies

HALO Technologies is building the world’s first fully self-powered GPS implant for pets—no collar, no charging, no compromise. Our implantable device is designed to protect pets, track wildlife, and support marine conservation, with future expansion into human defense and safety.

The tech is built. The patent is filed. The brand is taking form. Now, we’re looking for someone who can take all of that and launch it to the world.

About the Role

We’re hiring aFounding Marketing Directorto lead all go-to-market efforts at HALO. This is anequity-only role—not a salary position. You’ll be responsible for building the brand, launching our waitlist, preparing for crowdfunding, and shaping how the world first hears about the HALO Chip.

You’ll work directly with the founder and have full control over strategy, execution, and creative direction. This is a rare opportunity to join a deep-tech startup at the ground floor and own the entire marketing engine from day one.

What You’ll Be Doing

Brand & Messaging

• Define HALO’s brand voice and visual identity
• Write copy for social, landing pages, investor decks, and crowdfunding assets
• Translate technical product specs into clear, compelling messaging

Go-to-Market Strategy

• Build and manage the pre-launch waitlist funnel
• Design and execute our launch calendar (Kickstarter or similar)
• Oversee email sequences, landing pages, and community engagement

Social & Content

• Create content across Instagram, Twitter/X, LinkedIn, and TikTok
• Build a following of pet owners, conservationists, and early adopters
• Manage storytelling across social, email, blogs, and newsletters

Growth & Partnerships

• Launch referral, ambassador, or influencer programs
• Partner with pet creators, startup evangelists, and early advocates
• Analyze performance metrics and optimize campaigns for conversions

PR & Visibility

• Handle press outreach, media kits, and launch coverage
• Develop relationships with blogs, journalists, and pet-tech publications
• Write and distribute compelling press releases and product announcements

Requirements

• 3–5+ years of experience in marketing, growth, or brand (startup experience a plus)
• You’ve launched a product, crowdfunding campaign, or brand from scratch
• Strong writing and messaging instincts
• Comfortable working independently and owning big outcomes
• Passion for emerging tech, hardware, and/or pet innovation

Equity Terms

This is anequity-only rolewith no salary (for now). The equity package will be0.25% to 1.0%, depending on experience and commitment level.

• Vesting:4 years
• Cliff:1 year
• You’ll vest 25% after 12 months, then the remainder monthly over 36 months
• If the partnership ends early,unvested equity returns to the company

This structure ensures alignment and rewards meaningful long-term contribution.

Why Join Now?

• You won’t be “supporting marketing”—you’ll beowningit. This is a rare chance to become the marketing brain behind a patented, category-defining tech product. You’ll be listed publicly as part of the founding team, lead strategy across all channels, and build a brand from the ground up—with the upside to match.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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