Founding Head of Demand Generation Marketing (Fully Remote)

AmberBox Gunshot Detection; United States; Remote; USD 80,000 - 150,000; Full time

Job summary

An innovative company is seeking a dynamic Head of Demand Generation Marketing to shape its marketing strategy. This fully remote role offers the chance to lead multi-channel campaigns that drive revenue growth and generate high-quality leads. The ideal candidate will possess strong analytical skills and a deep understanding of inbound and outbound marketing strategies, collaborating cross-functionally to deliver measurable results. Join a rapidly scaling firm that values creativity and proactive thinking in a fast-paced environment, and make a significant impact in the public safety industry.

Qualifications

• 5+ years in demand generation or performance marketing roles.
• Expertise in various demand generation tactics and tools.

Responsibilities

• Develop and execute multi-channel demand generation strategies.
• Analyze campaign performance and report on key metrics.
• Create compelling content that resonates with target audiences.

Skills

Demand Generation Tactics

Email Marketing

Paid Search

Display Ads

Social Media

SEO/SEM

Content Marketing

Analytical Skills

Communication Skills

Tools

HubSpot

Marketo

Pardot

Salesforce

Google Analytics

Excel

Tableau

Job description

Founding Head of Demand Generation Marketing (Fully Remote)

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AmberBox is the industry leader in gunshot detection and response technology. We help Fortune 100 corporations, schools, hospitals, government departments, and airports protect their staff and visitors from workplace violence, automating emergency responses. AmberBox is a Silicon Valley VC-backed, rapidly scaling company seeking individuals who share our vision and experimental approach.

About The Role

This is an exciting opportunity to shape the marketing strategy at AmberBox. With a large, rapidly growing sales team and significant investment in trade shows and in-person events, you will play a critical role in driving revenue growth through targeted campaigns that generate high-quality leads, nurture prospects, and accelerate the sales pipeline. The ideal candidate will have a deep understanding of inbound and outbound marketing strategies, strong analytical skills, and the ability to work cross-functionally with sales, product, and other teams to deliver measurable results.

Key Responsibilities

• Lead Generation Strategy: Develop and execute multi-channel demand generation strategies to drive lead acquisition, conversion, and revenue growth.
• Campaign Management: Plan, launch, and optimize demand generation campaigns.
• Analytics & Reporting: Analyze campaign performance and key metrics (MQLs, SQLs, CPL, CAC, ROI), report on effectiveness, and make data-driven recommendations.
• Content & Messaging: Develop compelling content and messaging that resonates with target audiences.

Qualifications

Experience:

• 5+ years in demand generation, performance marketing, or related roles.

Skills:

• Expertise in demand generation tactics including email marketing, paid search, display ads, social media, SEO/SEM, and content marketing.
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM tools (e.g., Salesforce, HubSpot CRM).
• Strong analytical skills with proficiency in tools like Google Analytics, Excel, and Tableau.
• Ability to create and manage integrated campaigns with measurable impact.
• Excellent communication skills, both written and verbal, with cross-functional collaboration ability.

Personal Attributes:

• Highly organized, proactive, and capable of managing multiple projects.
• Creative, innovative, and eager to stay ahead of industry trends.
• Strong team player who thrives in a fast-paced, collaborative environment.

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Public Safety

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Location: New York City Metropolitan Area, posted 3 weeks ago.