Fitness Advisor Membership Sales

Genesis Health Clubs; Orlando (FL); On-site; USD 32,000 - 42,000; Full time

Job summary

Genesis Health Clubs is seeking a Fitness Advisor in Orlando to help drive member engagement and sales. The role focuses on delivering a premier club experience while meeting KPI targets for leads, appointments, and conversions.

You will work with the Sales team, assist members with memberships, and participate in ongoing trainings. A positive, energetic presence and reliability are essential to succeed in this fast-paced environment.

Qualifications

• 1 year minimum experience in sales, fitness, or hospitality.
• Genuine passion for people, fitness, and leadership.
• College degree strongly preferred.
• Proficient in Excel, Word, Outlook, and related software.
• Excellent communication, conflict resolution, and time management.

Responsibilities

• Achieve sales KPIs including leads, contacts, and appointments.
• Use CRM and guest waiver systems to manage member funnel.
• Conduct value tours, price presentations, and requests with integrity.
• Support member onboarding with scheduling and follow-up.
• Participate in daily KPI meetings and trainings.

Skills

Sales experience

Customer service

Leadership

Education

College degree

Tools

Excel

Word

Outlook

Job description

Job Title: Fitness Advisor (FA)

Reports To: Assistant Club Manager; Club Manager

Expected Results: In Support of the Genesis Intentional Culture

1. Purpose: The Fitness Advisor embraces the Genesis Purpose, treating staff as family and working diligently to help people take charge of their health!

2. Mission: The Fitness Advisor ensures the Genesis Mission is executed to the fullest extent within the club, fulfilling the commitment we make to members regarding the quality of their club experience and our ownership of their health and fitness results.

3. Values: The Fitness Advisor behaves in accordance with the Genesis Values, setting the bar for the standards and principles of behavior that are essential to fulfilling the company’s Purpose and executing its Mission.

4. Tools: The Fitness Advisor uses the Genesis Awareness, Communication, and Conflict Resolution Tools to facilitate effective operations throughout the club.

5. Brand Absolutes: The Fitness Advisor models and reinforces all five Genesis Brand Absolutes for the team, supporting and building a positive reputation of the Genesis Brand in the community.

Responsibilities and Expected Results: In Support of Club Performance & Member Experience

Sales Department Responsibilities

• The FA is 100% competent with the Genesis Sales Process and consistently performs against all Sales Department KPIs:
  

  1. Lead Generation: 10 Leads Per Shift; 80 Contacts

  2. Appointment Sets: 6 per Shift (day)

  3. Appointment Shows: 2 per Shift (day)

  4. Closing Percentage: 50%

  5. Buddy Referrals: 5 Per Sale

• The FA utilizes the Genesis Digital Guest Waiver and CRM System (Club Sales) accurately and effectively 100% of the time.
• The FA competently performs thorough and engaging Value Tours, Price Presos, and TO Requests 100% of the time.
• The FA engages in the sales process with integrity, transparency, and in compliance with all membership requirements.
• The FA ensures proper member onboarding with 70% PFA scheduling, 50% RBT completion, 40% Group Attendance, and completes all new member follow up activities per company guidelines.
• The FA participates in daily KPI check-in meetings and weekly sales trainings.

Member Experience

• The Fitness Advisor supports the overall member experience by working daily to build authentic, energized, life-long relationships with members and team.
• The Fitness Advisor facilitates supportive resolution of member concerns and complaints, seeking to find a “win” for both the club and the member.
• The Fitness Advisor assists members with membership changes, freezes, and cancelations according to department training and guidelines.

Facility & Operations

• The Fitness Advisor performs a daily club walk to inspect the facilities, equipment, safety and cleanliness; participates in locker room checks each shift.
• The Fitness Advisor submits maintenance tickets in real time using the work order system for any facility or equipment issues reported or discovered.
• The Fitness Advisor supports the Front Desk Team with member concerns, questions, or check-in support as needed.

Position Qualifications and Requirements

Qualifications – Fitness Advisor

• Genuine passion for people, fitness, hard work, and leadership
• Minimum 1 year of experience working in sales, fitness, or hospitality industry
• College degree strongly preferred
• Ability to run Excel, Word, Outlook and other software packages used by the company
• Effective communication, conflict resolution, and time management skills

Requirements – Fitness Advisor

• This position is full-time with a variable schedule; the ability to work days, evenings, and weekends according to the needs of the club
• Regular and consistent use of the facilities; weekly participation in Group Ex Classes
• Reliable transportation to and from work
• This position has an inherent amount of physical and mental stress; all candidates must be prepared and capable of adapting to such conditions
• This position requires physical exertion; standing, walking, lifting, handling, thinking, problem solving, calculating are all required and often constant.
• CPR and First Aid Certification required