FinTech Copywriter for B2B Growth - Remote (EST)

We Are Rosie; United States; Remote; USD 88,166 - 118,473; Part time

Job summary

We Are Rosie is seeking an experienced marketing copywriter with FinTech expertise to support a high-priority push across web, paid media, and sales enablement.

This execution-focused role moves work forward quickly, partnering with Integrated Marketing Lead and Growth teams to produce high-quality B2B marketing assets that drive lead generation and clearly articulate the client’s differentiated value in a competitive FinTech landscape (e.g., Carta, Cake Equity).

Qualifications

• Experience in FinTech or Financial Services marketing.
• Strong understanding of lead generation and performance-driven content.
• Ability to work independently with minimal oversight.

Responsibilities

• Execute copy and content updates across website pages, brochures, sales collateral, campaign and paid media assets (LinkedIn, Google Ads).
• Translate brand voice into clear, compelling B2B content aligning existing and new content to a consistent tone.
• Support lead generation efforts targeting HR and CFO audiences in private and public companies.
• Collaborate with Integrated Marketing Lead, Growth Marketing Lead, and Web Manager.
• Work within defined project scopes and SOWs with clear deliverables and timelines.
• Offer fresh ideas and strategic input when appropriate.

Skills

FinTech marketing

Lead generation

B2B content creation

Independent worker

Cross-functional collaboration

Job description

We Are Rosie is seeking an experienced marketing copywriter with FinTech expertise to support a high-priority push across web, paid media, and sales enablement.

This execution-focused role moves work forward quickly, partnering with Integrated Marketing Lead and Growth teams to produce high-quality B2B marketing assets that drive lead generation and clearly articulate the client’s differentiated value in a competitive FinTech landscape (e.g., Carta, Cake Equity).