Finance Manager

Petite Keep; St. Louis (MO); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health Insurance

401(k) match

Paid parental leave

Unlimited PTO

10 holidays

Product allowance

Wellness stipend

Educational stipend

Sabbatical

Job summary

Petite Keep is a rapidly growing DTC brand seeking a Finance Manager to own FP&A, forecasting, and reporting. You will lead day‑to‑day planning, manage the outsourced accounting relationship, and build dashboards that provide leadership with clear visibility into performance.

You will partner cross‑functionally to translate numbers into actionable insights, model variances, and drive efficiency in inventory and cost structures as the business scales.

Qualifications

• 4–7 years of progressive finance experience in DTC, retail, e-commerce, or a consumer brand
• Strong FP&A foundation with budgeting, forecasting, and financial modeling
• Strong understanding of the three financial statements and how they work together
• Experience with inventory-based businesses and understanding of inventory accounting, COGS, and working capital
• Strong analytical skills and ability to turn data into actionable insights
• Advanced Excel or Google Sheets; QuickBooks experience preferred
• Experience working with outsourced accounting is a plus
• Highly organized with exceptional attention to detail
• Strong communicator who can make financial information approachable and actionable

Responsibilities

• Own and maintain forecasts, budgets, and financial models
• Build and maintain rolling cash flow forecasts
• Prepare monthly, quarterly, and annual cash flow analysis
• Lead monthly budget-to-actual and variance analysis with key drivers
• Partner with department leaders on budgeting, forecasting, and expense management
• Build reporting and dashboards for leadership visibility into performance
• Track and analyze key metrics including CAC, CLTV, contribution margin, COGS, and fulfillment costs
• Surface trends, risks, and opportunities with actionable recommendations
• Manage outsourced accounting partner relationship
• Support monthly close and reconciliations
• Develop and maintain strong internal financial controls as the business scales
• Continuously improve financial systems, processes, and reporting infrastructure
• Serve as trusted financial partner to leaders and translate financial complexity into insights
• Support ad hoc analysis and scenario modeling

Skills

FP&A

Financial modeling

Advanced Excel

Google Sheets

Data analysis

Cross-functional partnering

Attention to detail

Outsourced accounting

Tools

QuickBooks

Job description

Petite Keep is a rapidly growing DTC brand on a mission to reimagine keepsakes. We are building a category-defining brand rooted in personalization, craftsmanship, and meaningful moments. As we continue to scale, we are looking for a highly analytical, detail-oriented Finance Manager to help build the financial rigor and visibility needed to support our next stage of growth.

This is a hands-on role for someone who loves getting into the numbers, connecting the dots, and turning financial data into actionable insights. You will lead day-to-day FP&A, manage our outsourced accounting relationship, and build reporting that helps our team make smarter, faster decisions.

You'll thrive here if you're equally comfortable building a model from scratch, digging into a variance, and partnering cross-functionally to understand the story behind the numbers.

What You'll Own

FP&A, Forecasting, & Reporting

• Own and maintain company forecasts, budgets, and financial models
• Build and maintain rolling cash flow forecasts
• Prepare monthly, quarterly, and annual cash flow analysis
• Lead monthly budget-to-actual and variance analysis, identifying key drivers and opportunities
• Partner with department leaders on budgeting, forecasting, and ongoing expense management
• Build reporting and dashboards that give leadership clear visibility into business performance
• Track and analyze key business and unit economics, including CAC, CLTV, contribution margin, COGS, and fulfillment costs
• Surface trends, risks, and opportunities with clear, actionable recommendations

Inventory & Operations Finance

• Partner closely with Operations and Merchandising on inventory planning, forecasting, and reconciliation
• Partner with Inventory Manager to build and maintain demand and inventory models that align purchasing decisions with growth forecasts
• Analyze inventory health, including turns, aging, excess inventory, and write-offs
• Support inventory reconciliation and ensure financial reporting accurately reflects inventory positions
• Model operational capacity, staffing needs, and cost structures
• Analyze fulfillment, production, freight, and other operational costs to identify opportunities for greater efficiency and profitability

Accounting and Financial Operations

• Manage the day-to-day relationship with Petite Keep's outsourced accounting partner
• Support a timely and accurate monthly close process
• Review reconciliations and financial statements for accuracy and completeness
• Partner with our accounting team on AP, AR, inventory accounting, and other financial processes
• Support cash management, banking relationships, and vendor payment terms
• Help develop and maintain strong internal financial controls as the business scales
• Continuously improve our financial systems, processes, and reporting infrastructure

Cross Functional Business Partnership

• Serve as a trusted financial partner to leaders across the organization
• Help departments understand their budgets, performance, and financial impact
• Translate financial complexity into clear, digestible insights for non-finance partners
• Support leadership with ad hoc analysis, scenario modeling, and strategic business questions
• Look around corners and proactively identify opportunities to improve financial performance

What we are looking for:

• 4-7 years of progressive finance experience, ideally within DTC, retail, e-commerce, or a consumer brand
• Strong FP&A foundation with experience owning or meaningfully contributing to budgeting, forecasting, and financial modeling
• Strong understanding of the three financial statements and how they work together
• Experience with inventory-based businesses and an understanding of inventory accounting, COGS, and working capital
• Strong analytical skills and an ability to turn data into meaningful business insights
• Advanced Excel or Google Sheets skills; QuickBooks experience preferred
• Experience working with or managing an outsourced accounting function is a plus
• Comfortable operating in a fast-growing environment where processes are constantly evolving
• Highly organized with exceptional attention to detail
• Strong communicator who can make financial information approachable and actionable
• A natural problem solver with a high ownership mentality
• Someone who doesn't just identify a problem — you dig in, find the answer, and own the outcome

Success in this role looks like:

• Leadership has timely, accurate, and actionable visibility into financial performance
• Forecasts are reliable and continuously improving as the business evolves
• Department leaders understand their budgets and financial performance
• Inventory investments are informed by strong financial and demand planning
• Monthly close and reporting processes are accurate, efficient, and predictable
• Opportunities and risks are surfaced proactively — not after the fact
• Our financial infrastructure becomes increasingly sophisticated as Petite Keep scales

Petite Keep Core Values

• Customer Obsessed, Always
• Be Curious, Grow Every Day
• Own the Outcome
• Dedicated to the Details

The PK Career Experience

• Health Insurance + 401(k) match
• 16 weeks of Paid Parental Leave
• Unlimited PTO
• 10 paid holidays
• Generous annual Petite Keep product allowance + employee discount
• Monthly Wellness Stipend
• $1,000 Educational Stipend
• Employer-paid month-long sabbatical after 5 years served