Film-Led Brand Narrative Creative Director

Mercury Com; New York (NY); On-site; USD 170,000 - 237,000; Full time

Job summary

Mercury.com is seeking a Creative Director to build and lead the Brand Narrative function within Brand Creative. You will translate company strategy, product truths, customer insight, and cultural observations into original, film-led concepts for major launches and campaigns.

In this role, you will lead concept development from early exploration through delivery, collaborating with Product Marketing, Brand Marketing, design, and writing to shape ideas that resonate across film, social, and

Qualifications

• Strong foundation in art direction, design, or copywriting.
• Portfolio showing original concepts across formats.
• Ability to explain contribution and collaboration impact.
• Deep film experience and production instincts.
• Experience developing film-led ideas from concept through production.

Responsibilities

• Originate and lead major creative ideas with cross-functional partners.
• Create concepts for film, social, OOH, digital, experiences, and partnerships.
• Collaborate with Brand Design and Writing from exploration to delivery.
• Test ideas using rough scripts, prototypes, and AI tools.
• Build Brand Narrative with clear priorities and standards.

Skills

Art direction

Design

Copywriting

Film production

Leadership

Communication

Tools

AI tools

Job description

Mercury.com is seeking a Creative Director to build and lead the Brand Narrative function within Brand Creative. You will translate company strategy, product truths, customer insight, and cultural observations into original, film-led concepts for major launches and campaigns.

In this role, you will lead concept development from early exploration through delivery, collaborating with Product Marketing, Brand Marketing, design, and writing to shape ideas that resonate across film, social, and