Field Sales Manager

Veridian Service Partners; Cedar Park (IL); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive pay

On-the-job training

Growth opportunities

Team-oriented work environment

Consistent work year-round

Great benefits + PTO package

Job summary

Veridian Service Partners is seeking a Sales Manager to lead and develop a high-performing sales team in a defined geographic territory, driving revenue growth through in-home consultations and outdoor service solutions.

You will oversee lead generation, coaching of field reps, and collaboration with marketing to optimize conversions. Strong CRM, leadership, and negotiation skills are essential for success in this role.

Qualifications

• Experience in a “one call close” sales model.
• Willingness to travel ~10–25%.
• Proven success in outside sales management, ideally in home improvement, construction or outdoor services.
• Strong leadership and coaching abilities with field-based team experience.
• Excellent communication, negotiation and interpersonal skills.
• Results-driven mindset with analytical and organizational skills.
• Proficiency in CRM systems and data-driven performance management.
• Valid driver’s license and reliable vehicle; travel within assigned market area.

Responsibilities

• Manage full sales cycle from lead generation to closing for high-leverage accounts.
• Lead, manage, and coach a team of outside sales representatives to meet or exceed sales and margin goals.
• Recruit, train, and develop team members to maintain product knowledge and closing effectiveness.
• Participate in field activities, including joint sales calls and ride-alongs for coaching and process consistency.
• Analyze performance data to identify trends, set strategies and improve results.
• Collaborate with marketing to optimize lead generation, territory management, and conversions.
• Monitor pipeline activity and CRM data for accountability and forecasting accuracy.
• Build strong customer relationships and ensure superior experience throughout the sales process.
• Coordinate with operations and installation teams for smooth handoffs and satisfaction.
• Implement incentive programs to drive motivation and results.
• Stay current with industry trends to adapt strategy as needed.

Skills

One-call close

Travel 10-25%

Outside sales management

Leadership

Communication

Negotiation

CRM proficiency

Data-driven performance

Driver's license

Tools

CRM systems

Job description

At Veridian Service Partners, we believe in putting people first—our team, our customers, and our communities. Backed by private equity and focused on growth through both organic expansion and acquisitions, we are building the most admired and profitable home services company in America’s top 50 markets.

Veridian is more than just a name; it represents growth, integrity, and opportunity. We’re expanding across the outdoor services space with a commitment to quality, professionalism, and a culture rooted in respect and teamwork. Join us as we continue to grow, innovate, and make a lasting impact—one backyard at a time.

Why work with us:

• Competitive pay (based on experience)
• On-the-job training
• Company Expansion and growth opportunities
• Team-oriented work environment
• Consistent work year-round
• Great benefits + PTO package

About the role:

The Sales Manager is responsible for leading and developing a high-performing sales team within a specific geographic territory focused on driving revenue growth through in-home consultations and outdoor service solutions. This role combines leadership, strategic planning, executing strategies to meet revenue targets and hands-on sales activity to achieve company goals in customer acquisition, market expansion, and profitability.

What you'll do:

• Manage the full sales cycle from lead generation to closing for high-leverage accounts
• Lead, manage, and coach a team of outside sales representatives to achieve and exceed sales and margin goals.
• Recruit, train, and develop sales team members to ensure high levels of product knowledge, professionalism, and closing effectiveness.
• Participate in field activities, including joint sales calls and ride-alongs, to provide real-time coaching and ensure consistent sales process execution.
• Analyze performance data to identify trends, set sales strategies, and develop targeted improvement plans.
• Collaborate with marketing to optimize lead generation, territory management, and conversion rates.
• Monitor sales pipeline activity, follow-up practices, and CRM data accuracy to maintain accountability and forecasting accuracy.
• Build and maintain strong relationships with customers and ensure a superior customer experience throughout the sales process.
• Coordinate with operations and installation teams to ensure smooth project handoffs and customer satisfaction.
• Implement incentive programs, contests, and recognition strategies to drive motivation and results.
• Stay current with industry trends, market conditions, and competitor activities to adjust strategy as needed.

What we are looking for:

To effectively perform the duties for this position, individuals must be able to demonstrate competencies that are essential to the position, which include:

• Experience in a “one call close” model is a must
• Ability to travel as required, ~10-25%
• Proven success in outside sales management, preferably within the home improvement, construction, or outdoor services industry.
• Strong leadership and coaching abilities with experience managing field-based teams.
• Excellent communication, negotiation, and interpersonal skills.
• Results-driven mindset with strong analytical and organizational skills.
• Proficiency in CRM systems and data-driven performance management.
• Valid driver’s license and reliable vehicle; willingness to travel within assigned market area.

Physical Requirements/Work Environment:

• Ability to walk job sites, measure pools, and climb in/out of pool shells or backyards
• Prolonged periods sitting at a desk and working on a computer.
• Stand and drive for long periods
• Occasionally lift presentation materials or samples (up to 30 lbs)